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ELK RIPER FLORAL �'` <br /> Uptown Mixed Use Improve the Pedestrian Realm <br /> Uptown Elk River includes the mixed use area north of Currently,Uptown is an area in transition.Recent improve- <br /> Highway 10 and primarily along Third Street.This area ments to the public right-of-way including the installation <br /> is currently comprised of one-to two-story commercial of a round-about and mid-crossing pedestrian islands <br /> buildings with retail,service,and office uses as well as have improved safety for Uptown pedestrians.However,a <br /> multifamily developments and under utilized off-street lack of street trees,benches,and pedestrian scaled lighting <br /> parking lots.Redevelopment and infill development of keeps the district feeling as if it prioritizes vehicles.To <br /> parking lots and undeveloped sites should be a priority remedy this,the City should consider pursuing an Uptown <br /> along Third Street in Uptown.The City should encourage Streetscape Plan. <br /> higher density uses with a primary focus on mixed use To further enhance the pedestrian realm,the City should <br /> which includes buildings that provide ground level/first require that new development or redevelopment include <br /> floor commercial uses and residential or office uses above. a greater amount of transparency at ground level through <br /> Mixed use creates opportunities for both new housing and storefront windows,horizontal and vertical facade artic- <br /> businesses and should be smaller in scale as compared ulation,parking lot screening,and outdoor dining and <br /> to mixed use development in the Downtown to transition gathering space. <br /> between the intense commercial uses in the core to the <br /> mixed residential uses at the periphery of Uptown. <br /> Enhance Facades <br /> Today,the City and EDA offer the Downtown Revitalization <br /> Financing Loan program which offers Downtown busi- <br /> nesses and property owners loans of up to$74,999 for <br /> secondary financing.The City and EDA should consider <br /> expanding this loan program to also apply to properties <br /> within Uptown. <br /> Connect to Downtown <br /> Although Uptown should be further enhanced as a <br /> distinct district from Downtown Elk River,visual and <br /> physical connections between the two areas is essential to <br /> ensuring the vibrancy of both.Visual connectivity should <br /> be enhanced through wayfinding and gateway signage <br /> while physical connectivity should be explored through the <br /> Highway 10 Study and seek to improve pedestrian infra- <br /> structure and safety at the intersections of Highway 10 and <br /> Jackson Avenue as well as Highway 10 and Main Street. <br /> Elk River Comprehensive Plan Economic Development Plan 69 <br /> DRAFT FOR REVIEW ONLY <br />