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Due to the increasing popularity of Elk RiverFest and the added event details annually, we <br />recommend Elk RiverFest has its' own website with the domain ElkRiverFest.com. <br />■ Objective <br />o Purchase a domain and create a website solely for Elk RiverFest. <br />■ Cost <br />o Domain costs are typically around $25 annually with the first year being 50% off. <br />o Squaresite charges around $16 monthly (around $200 annually) for website hosting <br />with a startup fee of around $20. <br />■ Tools <br />o GoDaddy for domain registrar. <br />o Squaresite for website host. <br />■ Content <br />o Event details, parking information, sponsorship information, current sponsors, <br />history of Elk RiverFest, purpose of Elk RiverFest, FAQ, etc. <br />■ Timeline <br />o Website created by March 1, 2025. <br />■ Communication <br />o The current Elk RiverFest webpage would redirect to the new site. <br />o The current Elk RiverFest webpages would be marked inactive. <br />o The current Elk RiverFest webpage short links would redirect to the new site. <br />o All marketing communication items will have the new link instead. <br />o An introductory post can be done on the new Facebook page. <br />Communication Notes for 2025 <br />■ Stronger advertising for the skatepark show. <br />■ All day and night activities will be at Orono Park — tentatively 10:00 a.m. to 9:00 p.m. <br />■ Get ahead of communicating parking: <br />o Include on the website. <br />o Coincide with communicating it will all be at Orono Park. <br />o Invite attendees to have overflow parking in the City Hall lot. <br />o Vendors and staff to park at the library. <br />■ Do a poll on Facebook for what kind of music/bands people would like. <br />Page 244 of 381 <br />