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10 <br />11 <br />12 <br />14 <br />ECC Communication Plan 3.2021 edited 1.18.2023 <br />Desired <br />Goal <br />Alignment <br />Objective <br />Strategy(ies) <br />Audience(s) <br />Tool(s) <br />Timeline <br />Outcome(s) <br />OPR <br />Budget <br />Other <br />Promote energy <br />General/ <br />tours, meetings, <br />ECAP 4 <br />Educate, <br />Targeted <br />presentations and <br />Inform <br />audiences <br />focus groups <br />Support city energy <br />ECAP 3 <br />Inform <br />Sign Campaign <br />General public <br />signage <br />Implement a limited <br />Educate, <br />Target <br />speakers bureau this <br />ECAP 3 <br />Inform <br />audiences <br />duplicates #8 IMO <br />Develop materials <br />Educate, <br />Realtors, <br />Newcomers <br />for Realtors <br />ECAP 3 <br />Inform <br />newcomers <br />adapt energy <br />Builders? <br />saving tips <br />Promote, <br />Online <br />Facebook <br />Expand social media <br />ECAP 3, 4 <br />educate, <br />subscribers <br />community <br />Bi-weekly <br />inform <br />sites, Twitter <br />Energy idees <br />T <br />Combined this w/#3 <br />Air existinn <br />� <br />energy T <br />Recearnh federal and <br />+,te nnc <br />ECAP 3,4 <br />E�sate <br />that align with <br />�� <br />G�� o,er TVTv <br />�gD <br />e n, „idees <br />that n n hn o rind nn FR. <br />2924-pe <br />