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<br /> <br />MARKET ANALYSIS <br />City of Elk River, MN <br />Feasibility Study * <br />Page 38 <br />Participation by Ethnicity and Race: The table below compares the overall rate of <br />participation nationally with the rate for Hispanics and African Americans. Utilizing information <br />provided by the National Sporting Goods Association's 2014 survey, the following comparisons <br />are possible. <br /> <br />Table Y – Comparison of National, African American and Hispanic Participation Rates <br /> <br />Indoor Activity Primary <br />Service Area <br />National <br />Participation <br />African <br />American <br />Participation <br />Hispanic <br />Participation <br />Aerobics 16.3% 15.3% 12.0% 15.4% <br />Baseball 4.0% 3.9% 2.3% 4.8% <br />Basketball 9.0% 8.2% 11.9% 7.2% <br />Bicycle Riding 13.6% 12.3% 6.7% 12.6% <br />Billiards 7.3% 7.2% 4.9% 7.6% <br />Boxing 1.3% 1.2% 1.7% 2.7% <br />Cheerleading 1.2% 1.3% 1.4% 1.2% <br />Exercise Walking 37.4% 36.2% 23.6% 30.3% <br />Exercise w/ Equipment 20.4% 19.1% 12.2% 16.1% <br />Football (tackle) 2.8% 2.6% 4.0% 3.5% <br />Golf 7.4% 6.4% 1.2% 5.0% <br />Gymnastics 2.0% 1.9% 3.4% 2.4% <br />Hockey (ice) 1.3% 1.2% 0.6% 0.8% <br />Ice/Figure Skating 2.9% 2.5% 1.4% 3.1% <br />Lacrosse 0.9% 1.0% 1.1% 1.1% <br />Martial Arts / MMA 2.6% 2.2% 1.7% 2.2% <br />Running/Jogging 16.3% 14.9% 10.3% 16.9% <br />Soccer 5.2% 4.7% 2.4% 6.3% <br />Softball 3.8% 3.3% 2.8% 3.4% <br />Swimming 16.7% 15.9% 5.9% 12.0% <br />Tennis 4.1% 4.4% 2.2% 3.1% <br />Volleyball 3.9% 3.5% 3.3% 3.4% <br />Weight Lifting 13.0% 11.8% 8.2% 12.3% <br />Workout @ Clubs 12.9% 12.5% 9.0% 12.0% <br />Wrestling 1.0% 1.0% 1.0% 1.9% <br />Yoga 10.6% 10.1% 6.5% 10.3% <br /> <br />Primary Service Part: The unique participation percentage developed for the Primary Service Area. <br />National Rate: The national percentage of individuals who participate in the given activity. <br />African American Rate: The percentage of African-Americans who participate in the particular activity. <br />Hispanic Rate: The percentage of Hispanics who participate in the particular activity. <br /> <br />APPENDIX B