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City of Elk River <br /> Strategic Industrial Marketing Plan <br /> Elk River...Where city and country flow together <br /> Location Site Process <br /> Sub-Processes and Primary Responsible Party <br /> 1. Plan and manage Marketing (Economic Development) <br /> 2. Manage Sales (Clients') Accounts (Economic Development) <br /> 3. Conduct Site Visits (Economic Development) <br /> 4. Develop Proposals (Economic Development/Developer) <br /> 5. Approve Financial Package (Economic Development Authority/ <br /> City Council) <br /> 6. Approve Site (Site Plan Review Committee/Planning Commission) <br /> 7. Approve Building Requirements (Building Department) <br /> 8. Manage On-Going Relationships (Economic Development) <br /> Benefits <br /> ✓ Clear roles and responsibilities of process participants <br /> ✓ Enhanced understanding of clients needs and requirements <br /> ✓ Enhanced effectiveness and efficiency <br /> ✓ Improved results <br /> Inputs <br /> • Competitive Analysis <br /> • Industrial Recruitment Plan & Advertising and Promotional <br /> Campaigns <br /> • New Prospect/Lead <br /> • Call from client, broker, or developer <br /> • Call from DTED, Advantage MN, or other economic <br /> development organization <br /> • Call from advertising campaign or promotion <br /> • Existing business need or issue <br /> S <br /> Duckor&Associates, Inc. 1 <br /> A BluePrint For Your Success <br /> ...Today and Tomorrow <br />