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Ms. Amanda Othoudt May 26, 2015 City of Elk RiverPage 4 METHODOLOGY It is our understanding that the primary objective of this analyCity of Elk River with a market-based analysis that will identify current and future housing needs in the Elk River area and help decision makers develop a greater understanding of the Citys housing mar- ket. Maxfield Research Inc. will provide detailed recommendatioon plan for hous- ing development (both short-term and long-term) and recommend tools and policies that will assist implementation. Our findings will provide a basis for co and decision-makers to guide future efforts when addressing housing needs. The hallmark of Maxfield Research Inc.s approach to comprehensi thoughtful, in-depth combination of primary and secondary research. Primary ren- cludes surveys of existing housing properties, one-on-one interviews with major employers, de- velopers, builders, Realtors, property managers, city and govern familiar with housing issues and the local housing market. Seco obtained from reliable published sources including the Census Bureau, ESRI (a national de- mographics firm), State demographic centers and economic develop others. Secondary published data is always re- viewed carefully in light of other local factors revealed through the primary research that may have an impact on the analysis. The result is a custom analysis that provides the Client with in- formation that is timely and locally per- tinent. Comprehensive Housing Our work approach will draw on our Needs Analysis experience and expertise in conducting housing studies on behalf of public enti- ties and private developers. Maxfield Research Inc. routinely com- pletes over 100 housing studies annu- ally and is a market leader on housing research and consulting in the Upper Midwest. MAXFIELD RESEARCH INC.