Laserfiche WebLink
January 27, 2000 <br /> <br />Northstar Corridor Newsletter <br />Direct Mail Piece <br /> <br />Due to the amount of information we would like to pass on to the residents of the <br />Northstar Corridor, and significant savings in postage from our original estimate, we are <br />now planning on a 6 - page newsletter. The newsletter's purpose is to inform residents <br />about the Northstar Corridor's transportation needs, and how the NCDA intends to <br />address them. We will include pictures of stations, commuter trains, people riding trains <br />and pictures of the people involved in making it happen. We will also promote a series of <br />Northstar Corridor open houses to be held at the end of February, and beginning of <br />March. <br /> <br />Our timeline is as follows: <br />Tuesday Feb. 1, 2000 Mock up to NCDA Admin Team <br />Thursday, February 3, 2000 NCDA Admin Team comments to <br /> Shandwick <br />Friday, Feb. 4, 2000 Revised newsletter to NCDA Admin Team <br />Tuesday, Feb. 8, 2000 Final newsletter to mailing house <br />Friday, Feb. 11, 2000 Newsletter mailed <br />Late-February 2000 Newsletter arrives in local resident's mail <br /> boxes <br /> <br />Below are the cost estimates for a 6-page direct mail newsletter. <br /> <br />Design Layout and design for 6-page, 3-color piece with $ 2,400 <br /> photos and graphics. Costs might vary due to <br /> additional graphics (design St. Cloud City Hall map) <br /> and photos to be added as well as changing layout <br /> porn 4-page to 6-page <br />Printing Quantity 310,000; three-color process x~ith photo $ 38.700 <br /> images; 25 3/8" X I I" 80~ glossy paper folded three <br /> times to create 5.5" x 8.5" mailer.* <br />Mailing List 302,701 detailed listing <br />Mail The Postage and mailing label charge to ~0_.701 zip <br />Processing codes.* <br /> <br />*Estimates. Costs may vary depending on final weight of paper <br /> TOTAL: <br /> <br />$68,513.08 <br /> <br /> <br />