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Elk Elk River comprehensive Plan <br /> R1VeY <br /> t <br /> o y <br /> Highway Business <br /> The Highway Business land use ranges from moderate to high intensity forms of commercial <br /> development in Elk River. Businesses in this category may be the largest both in terms of size <br /> and traffic generation while also providing services and convenience types of business. Market <br /> orientation tends to be regional in nature. Development orientation tends to be toward regional <br /> highways. Future Highway Business developments should be located within the Urban Service <br /> Boundary and adjacent to regional highways with both visibility and access. Examples of <br /> Highway Business uses include discount retailers, grocery, restaurants, automotive sales and <br /> service, general merchandise, and professional services. <br /> The Highway Business land use follows the Highway 169 and Highway 10 corridors. An important <br /> planning issue is providing options to accommodate increased demand for retail and service <br /> opportunities that meet access, visibility and size requirements. <br /> Development Reserve <br /> The Development Reserve land use identifies areas held in reserve for future development. The <br /> areas designated for this use lie adjacent to Highway 169 and Highway 10 outside of the Urban <br /> Service Area, in the area generally north of Co Rd 33. These locations are well suited for various <br /> development options in the future. While not currently served by municipal utilities, intense <br /> development is expected in the future due in part to the size, access, and visibility of much of <br /> the area. The Comprehensive Plan seeks to guide development in vacant land already served by <br /> utilities before opening new areas for growth. The reserve status allows planning to facilitate the <br /> desired form of development in the future. When the Development Reserve area is developed, it <br /> is expected that this area will receive urban services. The City should plan for future expansion of <br /> utilities into this area within the near future. <br /> Chapter 5: Land Use / 39 <br />