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9. EDSR 11-13-2006
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9. EDSR 11-13-2006
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11/13/2006
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ITEM ~ 9. <br />rover <br />MEMORANDUM <br />TO: Economic Development Authority <br />FROM: Heidi Steinmetz, Assistant Director of Economic Development .~J <br />DATE: November 13, 2006 <br />SUBJECT: Strategic Industrial Marketing Activities Update <br />The marketing activities update report format has changed due to the updated Strategic <br />Industrial Marketing Plan, adopted by the EDA in September. Marketing activities may not <br />occur monthly fox each of the seven strategies, which is why not all strategies are listed <br />below. <br />Strategy #I: Broaden the Primary Target Market <br />One of the marketing tactics fox this strategy is to continue to host and enhance the <br />Manufacturing Week event. <br />Approximately 60 people attended the October 17`h Manufacturing Week event. Noxthstax <br />Business Park tours took place, including tours of Crystal Distribution, Inc (CDI), Alliance <br />Machine and lyledical Extrusion Technologies (MET). A luncheon was held at Pullman <br />Place and featured speakers David Gaither, the Governor's Chief of Staff and Jill Brown of <br />the Noxthstax Corridor Rail rluthoxity. <br />Strategy #3: Leverage Northstar Commuter Rail and Additional <br />Differentiated Community Assets <br />Staff is working on the below activities regarding leveraging additional differentiated <br />community assets. <br />Energy City <br />Staff is administering the marketing of Energy City's first annual conference on Apri121, <br />2006. The conference subcommittee recently chose to enter into a contract with Wolf <br />Marketing & Media as the marketing consultant for the conference. <br />Downtown Revitalization Project <br />Construction activities downtown axe proceeding. MetroPlains reports a total of 35 condo <br />sales to date. The Bluffs contractor has begun to set the 4`h floor. Jackson Place contractors <br />continue to pour footings and lay block. The Bank contractors axe continuing to finalize the <br />
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