Laserfiche WebLink
W~;~ LF <br />Ai iR 6411?,. & h1 i.D l9 <br />30 years of high-level administrative and marketing experience with Twin Cities-area firms ranging from <br />United Healthcare Corp. to Seagate Technology. <br />Maureen earned a B.A. in English from the University of Minnesota. <br />B. List all cities and counties for which you have completed marketing plans. <br />Include references. <br />4 <br />Due to the competitive nature of the economic development business, it has been our policy to work with <br />only one economic development agency at a time. Therefore, this list is not long. But, the benefit to the <br />City of Elk River is that you will continue to have our undivided attention, and there will be no conflicts of <br />interest. <br />City of Elk River Economic Development Division (2004 to present). As explained in the introduction, <br />we have worked closely with the City of Elk River for more than two years, providing a full range of <br />marketing and communications services. <br />Wright County Economic Development Partnership (2003-04). During 2003 and 2004, we worked <br />closely with the Wright County EDP on a range of marketing and communications projects, culminating in <br />the development of the organization's 2005 marketing plan. We conducted extensive competitive <br />research in early 2004, gathering and analyzing data regarding 16 competing economic development <br />agencies -including the Elk River EDA. That competitive analysis contributed to the marketing planning <br />process. We also worked with the Wright County EDP on public relations and events, and facilitated the <br />brainstorming session that resulted in the selection of the organization's new tagline, "Wright Next to the <br />Metro," which is intended to convey that Wright County is closer to the Twin Cities than some prospective <br />clients might realize. <br />Chisago County Economic Development (2002). In 2002, we collaborated with Barsness Consulting <br />Services Inc. on the development of marketing materials and preparations for Chisago County's <br />participation in the Minnesota Real Estate Journals Metro East Development Conference. That work <br />included planning for the County's participation in the conference, as well as the development of a bylined <br />article to be published in a special section of the MREJ. <br />For Professional References, please see Appendix C. <br />C. Have you completed general marketing projects for other cities and <br />counties? Include references. <br />Yes, we have completed numerous marketing projects for cities and counties. <br />For the City of Elk River, we have completed these marketing projects: <br />^ Direct Mail (News from the Hub newsletter, special events marketing, holiday cards, etc.) <br />^ Public Relations (writing of news releases, media relations) <br />^ Events (Minnesota Manufacturing and Technology Week Luncheon) <br />^ Advertising (advertising and media strategy consulting, placing of Manufacturing Week thank you ad) <br />^ Copywriting (writing of project case studies) <br />^ Marketing Consulting (ongoing consulting a range of marketing issues as required) <br />WOLF MARKETING & MEDIA LLC, 18300 MINN ETONKA BLVD., SUITE 208, DEEPHAVEN, MN 5539 1-327 2 <br />PHONE: (952) 9601 423 • FAX: (952) 9661426 • WWW.WOLFMARKETING.COM <br />