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7. EDSR 08-09-2010
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7. EDSR 08-09-2010
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8/6/2010 10:09:17 AM
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City Government
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EDSR
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8/9/2010
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Utilizing Energy City as an economic development tool objectives and goals <br />1. OBJECTIVE.• Pro7ride cost savings and energy ~czency technical assistance to nezv construction early <br />on in the planning proce~~• <br />GOAL: Include Energy City Commission technical assistance on building permit <br />and development applications requirements/checklists (as optional service) <br />GOAL: Educate and inform City staff to become more familiar and articulate with <br />energy efficient and renewable energy options and technologies <br />2. OBJECTIVE.• Include Energy City staff and/or utility staff when applicable to provide resources, <br />strategies and tools to existing businesses <br />GOAL: Energy City/utility staff participation in applicable business retention and <br />expansion visits <br />GOAL: Creation and distribution of technical assistance and design insert for <br />business resource/tool brochure <br />3. OBJECTIVE•• Create and strengthen relationship image and exposure with local, regional, national <br />and international officials and businesses and ident~ing and promoting the benefits of being located in <br />Energy City <br />GOAL: Economic Development staff participation in business related Energy City <br />tours <br />GOAL: Continue to implement redesign and branding of economic development <br />marketing materials with the message `location, efficiency, innovation' in a way that <br />demonstrates the synergy with Energy City marketing (design will demonstrate <br />continuity to/with the ER brand identity) <br />GOAL: Continue providing information and promoting energy efficiency programs <br />while implementing business retention and expansion program <br />GOAL: Participate in presentations and exhibit in applicable conferences and expos <br />to increase exposure <br />GOAL: Explore partnerships (Energy City, Enterprise MN, MN Real Estate <br />Journal, MN Commercial Association of Realtors, Economic Development <br />Association of MN) to host educational workshops about energy efficiency and <br />renewable. energy technologies <br />4. OBJECTIVE.•Actively recruit start-ups, expansions and relocation of businesses in energy ~ciency <br />and reneavable energy products and service industry to Elk River (business recruitment) <br />C:\Users\adeckert\AppData\Local\Microsoft\Windows\T'emporary Internet Files\OLKEA8D\8-9-10 Objectives-Goals RJT <br />recomendated revisions.doc <br />
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