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~~~ <br />MEMORANDUM <br />TO: Action Committee for Energy <br />FROM: Heidi Steinmetz, Assistant Director of Economic Development <br />DATE: January 19, 2005 <br />SUBJECT: Energy City Web Site Redesign Update <br />Background <br />In the Fall of 2003, a new "look" for the Energy City Web site was unveiled. High school <br />student, Brent Mealhouse, redesigned the site. The site was visually, not strategically <br />redesigned. In the Spring of 2004, staff reported to ACE that Mr. Mealhouse was no longer <br />interested in providing content updates to the site due to his busy school schedule. <br />Issue <br />At the November 2004 ACE meeting, staff reported that recent content updates were <br />provided by Jim Dutcher at a rate of $25.00 per hour but that a new designer was needed to <br />replace Mr. Mealhouse. ACE asked that staff contact several Web site designers for <br />estimates to redesign the Energy City Web site. Per referrals from ACE members, staff <br />contacted the following three Web site designers: <br />• Jan Hepola, Minnesota Technology, Inc. <br />• Joe'1 Brenny, Brenny Consulting <br />• Jody Russell, Thunder Communications <br />Each Web site designer provided a list of questions that will make it easier to provide <br />estimates. Below is a combined list of their questions. ACE may consider discussing these <br />questions in order to proceed in obtaining estimates. <br />• What do you like about your existing website? What do you dislike? <br />• Will you keep the existing content "as is" or will you re-think <br />it/consolidate/edit/add new? <br />• How often will visitors need to return to your website? <br />• What is your target audience? <br />• What will the target audience want to do at the site? <br />• Who are the stakeholders of the site? <br />