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<br />The Elk River Vision <br />A welcoming community with revolutionary and spirited resourcefulness, exceptional <br />service, and community engagement that encourages and inspires prosperity. Updated: January 2023 <br />Request for Action <br /> <br /> <br /> <br /> <br /> <br />To <br />Parks and Recreation Commission <br />Item Number <br />7.1 <br />Agenda Section <br />Discussion <br />Meeting Date <br />July 12, 2023 <br />Prepared by <br />Michael Hecker, Parks and Recreation Manager <br />Item Description <br />Plants and Things Athletic Complex Proposal <br />Reviewed by <br />Joe Stremcha, Assistant City Administrator <br />Reviewed by <br /> <br /> <br />Action Requested <br />Discussion of a proposal to rebrand the Youth Athletic Complex (YAC) to Plants and Things Athletic Complex. <br /> <br />Background/Discussion <br />Staff shared with the Parks and Recreation Commission via email on June 21, 2023, a draft proposal to rebrand <br />YAC to Plants and Things Athletic Complex. <br /> <br />We have a verbal agreement from Steve Hickman to rename YAC and sponsor the athletic complex. Key points of <br />the draft agreement include the following: <br /> <br /> $35,000 per year – 7-year contract <br /> Naming rights to the Complex <br /> Prominent branding and designated show floor/concrete patio space <br /> Various complex upgrades related to signage <br /> Opportunities to engage with our community through special events <br /> 50/50 cost share for highway/road signage agreeable by both parties <br /> <br />Staff has determined the initial request to rename YAC follows the city’s naming policy criteria. <br /> <br />Financial Impact <br />The cost to change signage. <br /> <br />Mission/Policy/Goal <br />Opportunity to live, work and play <br /> <br />Attachments <br /> Plants and Things Athletic Complex Proposal Draft (sent via email) <br /> Parks and Facilities Naming Policy <br />