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Request for Action <br />To <br />Item Number <br />Mayor and Ci T Council <br />8.1 <br />Agenda Section <br />Meeting Date <br />Prepared by <br />General Business <br />March 7, 2022 <br />Michael Hecker, Parks and Recreation Director <br />Item Description <br />Reviewed by <br />Furniture and Things Community Event Center <br />Tim Dalton, Multipurpose Facility Superintendent <br />Branding Plan <br />Reviewed by <br />Cal Portner, City Administrator <br />Action Requested <br />Approve, by motion, the branding plan for the Furniture and Things Community Center <br />Background/Discussion <br />HGA was contracted to work with a task force made up of Multipurpose Facility Advisory Commissioners and <br />Councilmember Jennifer Wagner, with a mission of creating guidelines and concepts for the branding of the <br />Multipurpose Facility. <br />The document will guide the Commission in the development and placement of future branding and graphics <br />elements in the facility. The branding plan was reviewed and recommended by the MPF Advisory Commission. <br />Glenn Waguespack and Heather Novak, from HGA, will present the plan. <br />Financial Impact <br />None <br />Mission/Policy/Goal <br />Responsibly grow. Work with citizens to achieve goals <br />Attachments <br />■ HGA Branding Plan <br />The Elk River Vision <br />A welcoming community with revolutionary and spirited resourcefulness, exceptional <br />service, and community engagement that encourages and inspires pi ospei ly. <br />M <br />TUREJ <br />Updated.• August 2020 <br />