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<br />Request for Action <br /> <br /> <br /> <br /> <br /> <br />To Item Number <br />Mayor and City Council 9.2 <br />Agenda Section Meeting Date Prepared by <br />General Business January 4, 2021 Cal Portner, City Administrator <br />Item Description Reviewed by <br />Furniture and Things Community Event Center Chris Potenza, Front Burner Sports & Entertainment <br />Concession and Catering Services Management <br />Reviewed by <br />Agreement <br />Peter Beck, City Attorney <br /> <br />Action Requested <br />Approve, by motion, Furniture and Things Community Event Center Concession and Catering Services <br />Management Agreement with Chow Mixed Grill & BBQ, LLC, d/b/a/ Serrano Brothers Catering. <br /> <br />Background/Discussion <br />In March of 2020, the City Council engaged Front Burner Sports & Entertainment to develop a naming rights <br />strategy and solicit local and regional business to partner with the city for naming of the new multipurpose facility <br />and facility amenities. Since that date, Chris Potenza of Front Burner Sports & Entertainment has diligently <br />marketed and communicated with potential community partners for the facility. <br /> <br />In October of 2020, the Council approved a 15-year facility naming rights agreement to officially brand the <br />multipurpose facility as the Furniture and Things Community Event Center. <br /> <br />Mr. Potenza and the city naming rights committee are proud and excited to introduce Serrano Brothers Catering <br />as our latest facility partner. The Serrano Brothers Café will provide a broad range of concession options for <br />visitors and be our exclusive caterer. <br /> <br />Financial Impact <br />The agreement is for seven years with a begin date dependent upon pandemic operations limitations. The <br />management fee is structure for $5000 in year one $10,000 for year two and $15,000 for years three through seven. <br />The city will also receive 12% of concession net revenue and 6.5% of catering sales in the facility. <br /> <br />Mission/Policy/Goal <br />Elk River is a welcoming community with revolutionary spirited resourcefulness, exceptional service, and <br />community engagement that encourages and inspires prosperity. <br /> <br />Attachments <br /> Concession and Catering Services Management Agreement <br /> <br /> <br />The Elk River Vision <br />A welcoming community with revolutionary and spirited resourcefulness, exceptional <br /> <br />service, and community engagement that encourages and inspires prosperity. <br /> Updated: August 2020 <br />