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��i <br /> City of <br /> Elk , Request for Action <br /> River <br /> To Item Number <br /> Economic Development Authori 7.3 <br /> Agenda Section Meeting Date Prepared by <br /> General Business December 21, 2020 Colleen Eddy, Economic Development Specialist <br /> Item Description Reviewed by <br /> Together Elk River Campaign Update Cal Portner, City Administrator <br /> Reviewed by <br /> Action Requested <br /> Item presented for informational purposes. <br /> Background/Discussion <br /> The Together Elk River subcommittee met on December 7 to discuss a Together Elk River Holiday Message to <br /> the Community video. Ten Brand Ambassadors consisting of retail, restaurants, service industry,and fitness <br /> centers participated. The video will be aired on the city's website and will be posted on all the social media <br /> outlets. <br /> Financial Impact <br /> At their April 29, 2020, meeting,the EDA re-allocated$9,000 from the 2020 marketing, conference, and travel <br /> budgets that will go unspent due to the COVID-19 pandemic to this marketing initiative. <br /> Mission/Policy/Goal <br /> To Elk Diver is a community initiative to encourage, engage, and support local businesses,non-profits, and <br /> neighbors in need through challenging times. <br /> Attachments <br /> ■ N/A <br /> The Elk River Vision <br /> A welcoming community with revolutionary and sjiinted resourcefulness,exnptional service,and community engagement p 0 N E R E U A Y <br /> that encourages and ins�iires�iros�ierity ® E . <br />