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Elk Request for Action <br /> River <br /> To Item Number <br /> Economic Development Authori 7.2 <br /> Agenda Section Meeting Date Prepared by <br /> General Business July 20, 2020 Colleen Eddy, Economic Development Specialist <br /> Item Description Reviewed by <br /> Together Elk River Update Amanda Othoudt,ED Director <br /> Reviewed by <br /> Cal Portner, City Administrator <br /> Action Requested <br /> Item presented for informational purposes. <br /> Background/Discussion <br /> The Together Elk River subcommittee continues to meet bi-monthly and is making great strides in <br /> bringing awareness and engaging the community to shop local and support small businesses. <br /> Electronic Billboards across Elk River display the Together Elk River Logo. Stickers,window decals and <br /> yard signs continue to be distributed. The municipal liquor stores continue to distribute campaign items <br /> at each location. In total, more than 60 decals and stickers have been distributed at the farmers market. <br /> The coloring contest have since gained momentum and completed coloring sheets have been posted to <br /> social media. <br /> The Subcommittee is now focused on coordinating and engaging the community with the "Together Elk <br /> River"week from August 23-29, 2020. This week will be focused on retail, restaurants, service industries <br /> and banks offering daily activities and giveaways to drive people to their businesses and reinforce that we <br /> are all in this together. <br /> Financial Impact <br /> At their April 29, 2020, meeting,the EDA re-allocated $9,000 from the 2020 marketing, conference, and <br /> travel budgets that will go unspent due to the COVID-19 pandemic to this marketing initiative. <br /> Attachments <br /> ■ None <br /> The Elk River Vision <br /> A welcoming community with revolutionary and pirited resourcefulness,exceptional service,and community <br /> engagement that encourages and inspires prosperity P 0 w E H E D 0 Y <br /> ItAIAT- IJR <br />