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Item / 5 <br /> 411 <br /> City of <br /> Elk <br /> River <br /> MEMORANDUM <br /> TO: Economic Development Authority <br /> FROM: Heidi Hall, Economic Development Assistant <br /> DATE: April 14, 2003 <br /> SUBJECT: Strategic Industrial Marketing Activities Update <br /> Attachments <br /> • Key Account Program 2002-2003 Schedule <br /> • Minnesota Technology, Inc. Tech Trends Newsletter, March 2003 <br /> • Downtown Revitalization Project Update, City of Elk River Web Site,April 3, 2003 <br /> • • Energy City Brochure <br /> • Energy City Display <br /> • Business Retention &Expansion 2003-2004 Schedule Report <br /> I. Product Offering Strategy <br /> City Owned Industrial Park <br /> The Director of Economic Development has provided a separate report regarding this issue. <br /> 11. Competitive Strategy <br /> Staff has received industrial park marketing materials for the cities of Big Lake,Anoka, <br /> Ramsey, and Rogers via information provided by Ryan Companies. <br /> III. Key Account/Lead Generation Strategy <br /> Please see the attached key account schedule. <br /> I V. Promotions & Advertising Strategy <br /> Inquiries <br /> Incubator prospects Intellanet and Manage the Farm presented to the Incubator Advisory <br /> Committee on April 7, 2003. Staff will provide the EDA with the Advisory Committee's <br /> recommendation at the May EDA meeting. <br /> 2003 Ad Campaign <br /> New Elk River ads featuring Cymbet and Tescom will appear in the MN Real Estate Journal, <br /> . the Leasing Guide, and The Business Journal in coming months. <br />