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ITEM # 5. <br /> • '►-�,/j <br /> City of <br /> Elk <br /> River <br /> MEMORANDUM <br /> TO: Economic Development Authority <br /> FROM: Heidi Steinmetz, Assistant Director of Economic Development - ✓ <br /> DATE: February 14, 2005 <br /> SUBJECT: Strategic Industrial Marketing Activities Report <br /> Attachments <br /> • "Dymanics Tackles 400-acre Mixed-Use Project: Big Lake's Big Project,"Minnesota <br /> Real Estate Journal, February 2005 <br /> • 2005 Community Profile <br /> • • Downtown Revitalization Project Q &A Newsletter,January 2005 <br /> • SCEDA PowerPoint Presentations,January 19,2005 and November 2004 <br /> • EDAM Legislative Policy Positions 2005 <br /> • EDAM and NAHRO Day at the Capital Brochure <br /> • 2005 Business Retention&Expansion Program Schedule <br /> I. Product Offering Strategy <br /> Industrial Land Issue <br /> There is a separate memo regarding this issue. <br /> I I. Competitive Strategy <br /> The attached article from the Minnesota Real Estate Journal indicates that Dynamics Design <br /> and Land Company has begun a 400-acre mixed-use project in Big Lake,which includes 90 <br /> acres of industrial land. The industrial park's infrastructure is slated for completion by <br /> summer of 2005. <br /> III. Key Account/Lead Generation Strategy <br /> Staff has made contact with several key accounts in relation to the recent Request For <br /> Proposals (RFP) for the EDA Brown Property. <br /> IV. Promotions & Advertising Strategy <br /> A total of 18 advertisements for 2005 will appear in The Business Journal, the MN Real <br /> • Estate Journal's Leasing Guide, the Manufacturers Affiance Newsletter and the Elk River <br /> Star News (the full-page "thank you to all Elk River manufacturers" ad in October). Ads <br />