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Page 1 of 3 <br />Deckert, Annie <br />From: Diana Johnson [ywilliams@minneapolischamber.ccsend.com] on behalf of Diana Johnson <br />[djohnson@minneapolischamber.org] <br />Sent: Monday, June 29, 2009 3:17 PM <br />To: Deckert, Annie <br />Subject: MetroMSP.org Wins Minnesota Economic Development Marketing Award <br />MinneapolisjSt~ir~t F'<t~l Rf~gior~ <br />FOR IMMEDIATE RELEASE <br />June 17, 2009 <br />~~~~ ~;,~;:. , r~3~ ~,,~~:r,:~ ~s~.~_~ <br />MetroMSP.org Wins Minnesota Economic <br />Development Marketing Award <br />Saint Paul, Minn. -The Economic Development Association of Minnesota presented its 2009 <br />economic development marketing award to MetroMSP.org during the association's annual <br />summer conference in Brainerd. MetroMSP.org was one of eight organizations to be honored <br />by EDAM and the only project to be recognized for outstanding marketing. <br />MetroMSP.org is a powerful site selection tool developed in 2008 by apublic-private <br />partnership convened by the Minneapolis Regional Chamber of Commerce. More than a dozen <br />of its partners joined the MetroMSP project team on stage to receive the coveted EDAM award <br />-- a testament to the collaborative nature of the project. <br />"MetroMSP.org won top marketing honors because the website is innovative, high-impact and <br />widely used. It sets the new standard for site selection tools in Minnesota," said Eric Ewald, <br />executive director of EDAM. <br />Outperforming Its Peers <br />"Web site traffic after the first year in operation exceeded our expectations," said Todd Klingel, <br />president and CEO of the Minneapolis Regional Chamber. "By May 2009, it was averaging 600 <br />pageviews per day and 1,000 customized reports each month. That's 20%-to-425% more <br />pageviews than comparable websites in our four peer markets," he added. <br />Beyond its impressive user stats, MetroMSP.org earned points with the EDAM awards <br />committee for several unique features: <br />• Of the nearly 200 websites in the U.S. using the GIS-based platform recommended by <br />the International Economic Development Council, only MetroMSP.org provides a <br />platform for cities to post information regarding redevelopment areas and publicly <br />owned properties. <br />• Property data is provided free and updated weekly, thanks to a unique partnership with <br />the Minnesota Commercial Association of Realtors (MNCAR). <br />6/29/2009 <br />