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Cost-Effect/veness <br /> <br />What is "cost-effectiveness?" <br /> <br />· Accomplishing a given objective at <br /> lowest cost <br /> <br />Objective: Reduce congestion and <br />move more people at peak rush hour <br />periods in the corridor <br /> <br />Anton, Lubov & Associates, Inc <br /> <br />Cost Effectiveness <br /> <br />Alternatives Comparison <br /> <br />· Highway <br /> <br />· Bus rapid transit (BRT) <br /> <br />Anton~ Lubov & Associates, Inc <br /> <br /> <br />