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The following tables and charts depict pull factors in Elk River from 1990 to 2000* by merchandise category. Pull factors <br />are a measure of trade area size that provide a useful measure of changes over time because they account for changes <br />in population and state-wide industry trends. <br />Category Descriptions <br />Lodging: Includes establishments <br />engaged in providing lodging, or <br />lodging and meals, and camping facilities. <br />Personal Services: includes <br />establishments primarily engaged in <br />providing services generally to individual; <br />such as barber and beauty shops, <br />drycleaning plants, laundries, and <br />photographic studios. <br />Business Services: Incudes <br />establishments primarily engaged in <br />providing services, not elsewhere <br />classified, to business establishments on <br />a contract or fee basis. <br />Automobile Services: Includes <br />establishments primarily engaged in <br />furnishing automotive repair, rental, <br />leasing, parking, and other services. <br />1.80 <br />1.60 <br />1.40 <br />1.20 <br />0 <br />1.00 <br />u_ <br />0.80 <br />a 0.60 <br />0.40 <br />0.20 <br />0.00 <br />Pull Factors by Merchandise Category (3 of 3) <br /> <br /> .~ <br />X <br />,~ <br /> <br /> <br />r~ _ _._• <br />----~-'~ ~ _X , <br /> <br />90 91 92 93 94 95 96 97 98 99 00 <br />Year <br />f-Lodging Personal Services <br />~~Business Services (Automobile Services <br />Amusement & Recreation <br />Pull Factors by Merchandise Category <br />Elk River, 1990-2000 <br /> Personal Business Automobile Amusement & <br /> Year Lodging Services Services Services Recreation <br />Amusement and Recreation: This 1990 0.55 0.57 0.27 0.63 1.06 <br />group includes establishments primarily 1991 0 <br />58 51 <br />0 32 <br />0 67 <br />0 1 <br />07 <br />engaged in providing amusement, . . . . . <br />recreation, or entertainment services, not 1992 0.35 0.58 0.34 0.59 0.95 <br />elsewhere classified. 1993 0.36 0.69 0.11 0.69 0.88 <br /> 1994 0.36 0.69 0.19 0.91 0.91 <br /> 1995 0.34 0.78 0.19 0.92 0.91 <br /> 1996 0.30 0.92 0.18 1.08 0.51 <br /> 1997 NA NA NA NA NA <br /> 1998 0.28 1.06 0.17 1.25 0.46 <br /> 1999 NA NA NA NA NA <br /> 2000 0.45 1.17 0.27 1.55 0.56 <br /> Change, '90 <br /> to'00 -19.43% 106.24% 0.85% 144.59% -47.53% <br /> Change, '98 <br /> to '00 56.87% 10.99% 64.56% 23.44% 20.24% <br />*Due to a change in how firms are <br />categorized beginning with fiscal These pull factors are calculated using taxable sales. Altho ugh taxable sales do not capture the full extent of sales in <br />year 2003, only data through fiscal stores with a large number of un-taxed goods, like grocery and apparel stores, these data are audited by the <br />year 2000 are presented in this Minnesota Department of Revenue. Since sales tax laws apply statewide, all cities are compared on the same basis. <br />section. <br />Page 7 <br />