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Case File: V 08-06 <br />Page 2 <br />Elk River Ford <br />Free standing signage <br />Existing signage Progosed Sign~ge <br />Ford Sign Ford Sign <br />Chrysler Sign Chrysler Sign <br />Ford Truck Sign <br />Message sign Message Sign <br />ER Ford A ID @ 171st New ER Ford A ID @ 171st <br /> New ER Ford A ID nu, 173«' <br />Total of ~ signs Total of 6 signs <br />Financial Impact -None <br />Attachments <br />Location Map <br />Sign plan and specs <br />Sign location map <br />General Information <br />Glk River Ford <br />Area Identification sign variance <br />A lieant Scott Powell <br />60 Day Rule The application has been deemed complete as of Apri128, 2008. <br />The City must take action by June 28, 2008 <br />Re nested Action Variance from number of Area Identification Signs permitted <br />Location and Size 17219 Highway 10 <br />Overview <br />The applicant is requesting a variance to permit one additional Area Identification Sign, over the <br />established maximum of 1 for the subject property. <br />Applicable Regulations <br />1Variance Criteria <br />7. Literal enforcement o~the ordinance avill cause undue hard~~hib. <br />signage is an important aspect of nearly all commercial businesses. The City must balance the <br />needs of an individual business with the needs of businesses in the immediate area, as excessive <br />signage leads a perception of clutter, may be confusing, and detracts from the image of the <br />community. The ordinance establishes clear sign regulations that provide several options for <br />signage for each business. No hardship on the subject property has been demonstrated. <br />S:APLANMNG MAIN\Case Files\Variance\V 08-OC Scott Powell\BOA staff report Powell G-10-08.doc <br />