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Deliverables <br /> <br />A tailored report for new location containing: <br /> <br />2. <br />3. <br />4. <br />5. <br />6. <br />7. <br />8. <br />9. <br /> 10. <br /> 11. <br /> <br />Trade area delineations <br />Population/Demographics for the trade area based on Census 2000 <br />Trade area data by sector (identified by census tract) <br />Market shares by chain <br />Competitive evaluation and information including photos <br />Site evaluation including photos <br />Current market reports <br />Potential competitive moves including wine in grocery stores <br />Scenarios/Sales Forecasts <br />Three-year growth patterns for the site <br />Trade area maps <br /> <br />The fee for the site under consideration in you, which would assess the feasibility of locating a <br />second liquor store in Elk River will be $6,000 plus expenses (maps, demographic data, and <br />miscellaneous supplies.). Expenses will be capped at $100. This is an all-inclusive fee for the <br />project, but does not include any presentation meetings. If we are needed to participate in council <br />meetings or the such, we charge on a time basis, which is $250.00 per hour, including drive and <br />waiting time. <br /> <br />The project can be started approximately one to two weeks after we receive confirmation to <br />proceed. Verbal sales numbers will be available two weeks after the field work is completed, and <br />the studies will be shipped within the following two weeks. At this time either I or Marcia Pfiefer <br />will be in charge of this project. <br />I have included the last two items for you to see the type of paperwork we utilize. We ask each <br />client to complete t,he Continuing Service Agreement and Waiver the first time we perform work <br />for them. This merely ensures confidentiality of proprietary information. Each project is <br />identified, as to scope and fee, by means of the Project Work Order. Our financial terms are 50% <br />of the project fee as a down payment, with the remaining 50% of the fee due upon delivery of the <br />report. <br /> <br />Dave, once again, thank you for considering us for your market planning. I look forward to our <br />next conversation and to providing you with the best market analysis available. If you accept our <br />proposal I will send out a contract and Continuing Service Agreement for the project, and they <br />will be basically the same as the samples Tom Mach sent you earlier this year. <br /> <br />Len Sage <br />Senior Vice President <br /> <br /> 4801 81st Street, Suite 105 - Minneapolis, MN 55437 <br /> <br /> Telephone 952.835.4505.- Fax 952.835.4461 <br />Internet: www. dakotaww, com E-mail: dakotawwOdakotaww, com <br /> <br /> <br />