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4. Performs marketing activities. <br />A. Utilizes Economic Development Communication Standards in all marketing <br />materials and activities. <br />B. Creates, distributes and maintains marketing materials for promotion of economic <br />development and available commercial and industrial land. <br />C. Coordinates marketing events. <br />D. Manages all marketing activities fox the Energy City program. <br />E. Creates marketing techniques to promote and fill business and industrial parks. <br />F. Utilizes special writing skills to distribute public information in order to create better <br />awareness of development opportunities in the City of Elk River. <br />Performs communication activities. <br />A. Manages communication activities for redevelopment projects. <br />B. Acts as liaison between Downtown Business Association and City Hall. <br />C. Delivers presentations to the City Council, Boards, Commissions, the public and <br />other external groups to provide information and encourage use of services. <br />D. Receives and responds to requests for information. <br />E. Composes documents and reports. <br />Performs Economic Development Expansion duties. <br />A. Works to know and serve customers. <br />B. Clearly understands the basic functions and responsibilities of expanding businesses. <br />C. Develops effective action plan to address Economic Development issues or <br />concerns. <br />D. Keeps divisions and departments informed on a timely basis. <br />E. Attends and participates in all Economic Development Expansion meetings. <br />F. Achieves the City of Elk River's development goals. <br />7. Performs other essential job duties. <br />A. Regular and timely work attendance. <br />B. Follows all safety procedures. <br />C. Participates in safety training. <br />Required Knowledge, Skills, and Abilities <br />^ Knowledge of industrial and commercial development. <br />^ Knowledge of central business district redevelopment. <br />^ Knowledge of community marketing and promotion. <br />^ Knowledge of Tax Increment Financing and Tax Abatement. <br />^ Knowledge of GAP financing and low interest loan programs. <br />^ Knowledge of housing programs. <br />^ Knowledge of growth issues. <br />^ Knowledge of public and private financing techniques for economic development. <br />^ Skill in business retention and recruitment. <br />^ Skill in working within the framework of a strategic plan. <br />^ Ability to work with various appointed and elected officials and boards. <br />^ Ability to use spreadsheet, word processing, and database software proficiently. <br />^ Ability to communicate effectively both orally and in writing. <br />^ Ability to establish and maintain effective working relationship with others. <br />^ Ability to comprehend the City of Elk River's Strategic Plan for Economic Development <br />and the Strategic Industrial Marketing Plan. <br />Page 2 <br />Assistant Director of Economic Development <br />