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<br /> ------ ----------- <br /> Department Goals for 2008 <br />. <br />Department: Cable TV <br />Completed by: Kristin Thomas - Cable Coordinator <br />Date: . May 21, 2007 <br />Goal Objective(s) Resources Required Other Comments <br />Increase the amount of and To increase viewership and consistently <br />timeliness of local productions share with residents the quality of life Elk <br /> River provides. <br />Evaluate Annual Report Video To focus on continual creation of local ... The cost in staff time for this <br />from production programming in efforts to maintain and ::sproduction is well over $8000. <br /> add to viewership of the government "(The final production is <br /> access channel. approximately 28 minutes in <br /> -;,.. length. The cost is close to $300 <br /> . per minute for this program. The <br /> production plays on the <br /> government access channel for <br /> approximately one month at <br /> different playback times. The <br /> creation of this program <br /> consumes the majority of <br /> production time for four to five <br /> months per year. <br />To increase resident Increase viewership. <br />knowledge of ERtV12 and <br />create a viewing relationship <br />To involve interested council To create a positive relationship between <br />members in locally created viewers and council members by making <br />productions them more available by their inclusion in <br /> shows. This will also positively highlight <br /> the collective impact the Council has on <br /> the community. <br />Work with Elk River High To create a mutually beneficial Cable staff will have to do most of <br />School to assign projects that relationship between students and the city the ground work. Establishing <br />can be aired on the cable division. The govemment access production parameters and <br />government access channel channel would receive free local providing topics for productions. <br /> programming, and in turn, critique Attempts in the past to work with <br /> productions and provide positive feedback staff at the High School have <br /> and reinforcement to guide students in fallen flat. Staff assumes there is <br /> enhancing their skills. not the time available to the <br /> pro!1jram coordinator to create <br /> these necessary foundational <br /> pieces. Time will also need to be <br /> spent monitoring progress to <br /> ensure the program continues to <br /> move forward. <br />