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12 <br />Main Street and Jackson Avenue are the Key <br />• Main Street is the only east-west through downtown. <br />It is also the primary connector and public space within <br />downtown. <br />• Rethinking the design of Main Street and Jackson Avenue in <br />the downtown core, would offer more space for pedestrian <br />activity, eating and shopping, and events, all while improving <br />multimodal connectivity in downtown. <br />More and More Frequent Events <br />• The community expressed a strong desire for more <br />downtown events, particularly for families. Such events <br />bring the community together to celebrate and socialize <br />downtown. <br />• The provision of public events will need to balance available <br />city resources, and consider space and facility needs for these <br />activities. If aligned with supportive public spaces downtown, <br />additional events could bolster the role of downtown in civic <br />life, while reconnecting people to downtown as a identity of <br />the city. <br />Leverage the River <br />• The river is one of downtown’s strongest assets, yet it is <br />only experienced via River’s Edge Commons and seasonal <br />dock. Enhancing public space along the river and providing <br />additional access and views, is a priority of this plan. <br />• Improvements along the river and connective public space, <br />could better connect people to each other, the natural <br />environment, and offering new recreational and event <br />opportunities. <br />PUBLIC SPACE <br />Key Findings <br />+/-25% Pedestrian Space <br />+/-75% Vehicle Space <br />Page 82 of 157