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Division:Senior Programs <br />Completed by:Natalie and Joe <br />Date:May 24, 2024 <br />Performance Measure 2021 Actual 2022 Actual 2023 Actual 2024 Estimated 2024 YTD 2025 Projected <br />Memberships 470 574 629 625 533 625 <br />Activity Center Attendance *8500 14,487 16,662 17,500 6,655 16,500 <br />*Only open 6 mo. 2021 <br />Performance Measures & Goals for 2025 <br />Division Goal Goal Objective/Task <br />Increase access to public recreation <br />Fiscal responsibility of public funds <br />Effective membership program and events <br />Promote civic rec automatic membership renewals <br />Analyze current membership program to determine needed adjustments to function most productively in the <br />facility - Implement needed adjustments to membership and activity fees to meet financial standards. <br />Survey members and consider auto renewal. <br />Promote literacy using technology <br />Engage in program and facility analysis to determine ideal program offerings within available resources that <br />will engage and serve the community. <br />Balance recreation programs that are offered as a service with programs that produce revenue. <br />Facilitate educational programming addressing internet usage, phone/email scams, AED usage, etc. <br />Efficient membership registration <br />Page 24 of 68