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6.1 Superintendents Report
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12-11-2023
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6.1 Superintendents Report
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<br />th <br />The Holiday Makers Market was held Saturday, November 25 in the FT Center’s Fieldhouse. The Holiday Market <br />is one of the Furniture and Things Community Event Center’s Special Events that is promoted and managed internally <br />by the FT Center Staff. All available vendor spaces sold-out (100 spaces to 80 different vendors) by the last week of <br />October. An official waitlist of 25 vendors was established and we fielded approximately 25 more vendor inquiries in <br />the two weeks prior to the show. The show generated $6140.00 in booth fees (99 spaces x $60, plus a single sponsor <br />booth for $200.) Vendors came from all over the state, as well as Wisconsin, after a targeted effort to bring in new <br />vendors selling a wide variety of items. Big Bore BBQ provided hot food and beverages in the field house for the <br />event and Elk River HS alum Cullen Brown provided live music for much of the show. Additional revenue will be <br />realized as a percentage of all event food and beverages sold by Big Bore are paid to the FT Center. We also provided <br />a family craft area, where kids were able to write letters to Santa and color candy canes to hang on our Christmas tree. <br />For 2023, the Holiday Market date was moved to coincide with Elk River Youth Hockey’s Mite Barn Burner <br />tournament held at the facility. All of this was done to create a bigger event presence for the show and to help increase <br />attendance, which it did, based on the positive response from the vendors. This is the third year we have offered the <br />Holiday Makers Market to the community; we have grown the event from 48 vendor spaces sold in 2021, to 100 this <br />year. For the 2024 event will look to continue to grow the event with more vendor placement opportunities and <br />programing. <br />In December we are transitioning to our revised staff scheduling protocol in accordance with our 2024 facility budget. <br />The major operational impacts are the elimination of 40 hours of weekday part time customer service staff each week. <br />This also entails stationing the senior program staff at the front desk to help accommodate for the large volume of <br />custom service needs associated with senior programs. We anticipate the senior programs staff relocating to the front <br />office in January. The second major impact involves the shifting of full time maintenance staff to an evening and <br />weekend work schedule, to lessen the need for part time maintenance staff. Both staffing adjustments are currently <br />in play, early indications are positive, however not with some challenges, but we knew there would be challenges and <br />a need for tweaks as we moved into this new staffing configuration. <br />For the 2023-24 Elk River Boys and Girls High School Hockey Season we have implemented online ticket sales and <br />redemption through the VANCO Online Ticketing application. We worked with representatives of School District <br />728 to establish the procedures for the ticketing process. With each event the process goes smoother and has become <br />more accepted. Most of the visiting fans are familiar with the process, as many metro school districts had previously <br />transitioned to online ticketing. The Elk River fan base has been a bit less accepting of the change as it is something <br />completely new. Additionally, online ticketing is not used at any other District 728 sporting events currently, so Elk <br />River fans are not familiar with the process. District 728 does intend to implement online ticketing for the 2024-25 <br />school year. Concerns about the added service fees on ticket sales have been brought forward. We have shared the <br />following information with those who have voiced those concerns: <br />Online ticketing is being strongly recommended by school district and municipal auditors (less <br />liability holding cash), provides for less staff intensive needs at games, (addresses some of the labor <br />shortage concerns), and because many other school districts, cities, and counties, have successfully <br />implemented online tickets sales systems. <br /> <br />As you may recall, the layout in the old building ensured that customers were all accounted for game <br />day entry with very few staff needed on hand to sell, take tickets, and secure entryways. The immense <br />size of the new facility makes every paid event much more staff intensive, increasing our operational <br />costs significantly. The City Council’s goal for the facility is for it to not receive a taxpayer subsidy <br />to operate. We have worked vigorously to reduce our expenses and increase our revenues, despite <br />opening the building during the middle of a pandemic. <br />Our current ticket charge includes Vanco’s $0.85 fee for using their platform and an additional $1 <br />charge for our administrative fee that offsets our operational costs. Similarly, our concession prices <br />include credit card fees and sales taxes to offset the “convenience” of using credit. <br /> <br />
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