4.4 SR 08-21-2023 - Laserfiche WebLink

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�, Elk s �- River Request for Action To Item Number Ma Tor and CinT Council 4.4 Agenda Section Meeting Date Prepared by GeneYal Business Au ust 21, 2023 oe Stremcha, Assistant Cit�r Admitustrator Item Description Reviewed by Youth Athletic Complex Naming Rights Agreement Cal Portner, Ci r Administrator Reviewed by Action Requested Approve, byT motion, an agreement with Plants and Things USA, Inc. for the naming rights to the Youth Athletic Complex (YAC) to become the Plants and Things Recreation Complex. Background/Discussion Staff Yeceived a letteY of intent fYom Steve and Jeff Hickman demonstrating their inteYest to Yename YAC and sponsor the athletic complex. Keyr points of the pYoposed agreement include the following: ■ $35,000 per yeaY — 10-yeaY contract ■ Naming rights to the complex ■ Prominent branding and designated show floor/concrete patio space ■ Various complex upgrades related to signage ■ Opportunities to engage with our communityT through special events ■ 50/50 cost share for high`vayT/road signage agreeable byT both parties Staff has determined the initial request to rename YAC follows the cityT's naming policyT criteria. The Parks and Recreation Commission reviewed the letter of intent at their meeting on July 12. The Commission suppoYted the Yenaming of the complex based on the terms outlined in the letteY of inteYest. The Commission supports having the money from this agreement specificallyT allocated towards improvements at this complex. Financial Impact The cost to change signage and install a concrete patio is still being explored. Mission/Policy/Goal OpportunityT to live, work and p1a�T Attachments ■ Plants and Things Letter of Intent ■ Youth Athletic Complex Naming Rights Agreement The Elk River Vision A 2a�elcolning co�nlnunity 2a�ith T evolutiona� y and spizzted T esou� cefulness, exceptional se�vice, and coln�nunity engagelnent that encou�ages and ins�iz•es pTo�pe�zty. rowEREo ar �I'1 �� Update�l• January 2023