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7.1 PRSR 07-12-2023
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7.1 PRSR 07-12-2023
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7/7/2023 11:04:59 AM
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City Government
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7/12/2023
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2 <br /> <br />Why Partner: <br /> <br />This is a unique opportunity to have premium advertising space for growing the Plants and Things USA <br />brand and drive business sales in a positive direction. The success of the Furniture and Things <br />Community Event Center has measurable impacts that will extend to this athletic complex naming <br />partner and replicate those results. <br /> <br />Location: <br /> <br />“Plants and Things USA” and the Youth Athletic Complex are both strategically positioned for long- <br />term success. This is a great opportunity to drive a new wave of customers to both your businesses with <br />Plants and Things USA and Furniture and Things, Inc. being in such close proximity to a regional hub <br />for recreation activities. <br /> <br />Product: <br /> <br />Product sold at Plants and Things USA will fit in perfectly with an outdoor athletic complex. This is a <br />great opportunity to have your target audience see and experience your outdoor products. Our athletic <br />complex will provide new opportunities to develop marketing strategies to grow your business. <br /> <br />Growth Potential: <br /> <br />You will be setting up your business for future success by investing in a core community asset at an early <br />stage. The city will continue to invest in the athletic complex and expand our tournament capacity. This <br />will continue to provide opportunities to market your products to a growing trend of visitors. Furniture <br />and Things is a strong partner in our community already and this naming rights opportunity for Plants <br />and Things USA will only bolster those established community roots. This opportunity will give <br />Furniture and Things, along with Plants and Things USA, the chance to be the naming right partners to <br />the two most high-traffic locations in Elk River. That scenario is great for growth potential and business <br />success, as well as being a main contributor to the future growth of Elk River. By working together, we <br />can leverage our respective strengths and resources to create new programs, initiatives, and solutions that <br />benefit the community. <br /> <br />Proposed Contract: $35,000 per year – 7-year contract <br /> <br />In return for your support, we offer a range of benefits to ensure that your organization receives <br />maximum value from this partnership. These benefits may include: <br /> <br />• Naming rights to the complex – “Plants and Things Athletic Complex” <br />• Prominent branding and designated show floor/concrete patio space <br />• Sponsor and Championship field rights <br />• Recognition in marketing and promotional materials <br />• Various complex upgrades <br />• Opportunities to engage with our community through special events and activities <br />• Market and promote your products to the community <br />• 50/50 cost share for highway/road signage agreeable by both parties
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