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Economic Development authority Minutes <br />May 16, 2022 <br />S. Open Forum <br />No one appeared for Open Forum. <br />6. Public Hearings <br />There were no public hearing items. <br />7.1 EDA Committee Updates <br />Mr. O'Neil presented the staff report. <br />7.2 Placer.ai Software <br />Mr. O'Neil presented the staff report. <br />President Tveite asked if there would be staff time and benefit to having the <br />software. <br />Page 2 <br />Mr. O'Neil stated with the new intern it would become priority to utilize the <br />product. He discussed product strengths and weakness and questioned the Authority <br />what the measurement would be for the return on the investment. <br />Commissioner Wagner stated there is tremendous benefit for purchasing the <br />product, noting it could help with local retail gaps, such as hotels. She further <br />suggested there could be some in-house traffic study and analysis. <br />Commissioner Christianson had mixed thoughts on the purchase noting companies, <br />like hotels complete their own analysis, but the city could do some of this work for <br />them. He concurred it may be beneficial for some traffic studies. He expressed <br />concerns with the return on investment and a possible request in the future to add <br />more staff to continually utilize the product. He stated he would support the <br />purchase if not locked into a contract for multiple years. <br />Moved by Commissioner Wagner and seconded be Commissioner <br />Christianson to fund a one-year subscription to Placer.ai. <br />Motion carried 6-0. <br />7.3 Website Reports <br />Mr. O'Neil presented the staff report. He stated Mr. Mollan would be able to <br />provide an outsider perspective in reviewing the website for needed updates. <br />Commissioner Wagner stated she'd like to see the Average Session Duration <br />increased from .50 seconds. <br />P 0 V I R E I 11 <br />NATURE <br />