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5.1. PCSR 08-24-2021
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5.1. PCSR 08-24-2021
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Retail Trends Retail Submarket Overview <br /> The City of Elk River is part of the Sherburne County <br /> submarket.Since Elk River has the highest concentration <br /> se <br /> of population and jobs in the County,trends found in the <br /> Sherburne County submarket can be applied to the City of <br /> Elk River.Market rent per square foot in Sherburne County <br /> ($13.00 per square foot)is considerably less expensive <br /> than the neighboring Twin Cities Regional Market($17.20 <br /> I.AppleMy/Lakeville <br /> per square foot).Further,retail vacancy rates in Sherburne 2.Benton County <br /> 3.Brookdale 14.North—n <br /> County are at 3%and are below the regions average of 4.Burnsville 15.Pierce County <br /> 5.Calhoun 16.Ridgedale <br /> nearly 4%, indicating a healthy market with demand for 6.Chisago County 17.Sherburne County <br /> 7.Coon Rapids I8.Southdale <br /> retail space. 8.Eagan 19.5'Croix County <br /> 9.Eden Prarie 20.St Paul <br /> 10.Isanti County 21.S'earns County <br /> A retail gap analysis compares availability of goods and II.Maple Grove 22.Wes'S'Paul <br /> 12.Maplevrood 23.Woodbury <br /> services(supply)with consumer expenditures(demand) 13.11inneap°lis 24.Wright County <br /> within the drive time market areas.When consumers ■ Twin Cities Regional Market El Sherburne County <br /> spend more than existing businesses can accommodate, Source:CoStar;Houseal Lavigne Associates <br /> demand is greater than supply.This means residents are <br /> spending money outside of the drive time market area. <br /> This is referred to as leakage and is shown in the retail gap <br /> summary table in green.Conversely,market saturation or Retail Vacancy Rate <br /> surplus occurs when the supply of retail space is greater 6% <br /> than demand.Surplus is indicated in red in the summary 5% <br /> table. National Average-(4.5%-------- - <br /> 4% <br /> verage(4.5%- <br /> 4% <br /> Within a five-minute drive of 5th Street and Highway 169 <br /> (the generalized center point of the major commercial 3% <br /> areas in the City),Elk River's households are largely well- <br /> served by existing retailers.Within Elk River's 10-minute 2% <br /> drivetime market area there is an annual leakage of over I <br /> $2 million for retail trade and food 6 drink,meaning <br /> current demand for retail trade and food S drink exceeds 0% <br /> supply.Elk River's 20-minute drive time market area 2015 2016 2017 2018 2019 2020 <br /> (which includes the downtowns for Ramsey,Zimmerman, ■ Twin Cities Regional Market ■ Sherburne County <br /> Saint Michael,and Rogers)is well served by retail with a Source:CoStar;Houseal Lavigne Associates <br /> surplus of$28.7 million for retail trade and food 8 drink. <br /> Food 6 drink leakage occurring within the 10-minute and <br /> 20-minute drive times highlight opportunity for additional Retail Gap Summary <br /> dining options in Elk River. <br /> 2017 Gap by 5-Min I 0-Min 20-Min <br /> It is important to note that leakage and surplus are an indi- CategoryTbital <br /> cation of consumer habits and market potential.However, Retail Trade and -$147,262,014 $2,306,074 -$28,725,192 <br /> just because a community may experience leakage or Food 6 Drink <br /> surplus in a specific retail category does not necessarily Retail Trade -$130,827,672 -$4,248,568 -$58,949,331 <br /> indicate the local market can or cannot support those types Food 6 Drink -$16,434,342 $6,554,642 $30,244,140 <br /> of businesses.Factors such as site availability,anticipated <br /> growth,and changing shopper preferences determine if Source:Esri Business Analyst,Houseal Lavigne Associates <br /> opportunities exist to expand existing businesses or attract <br /> new retailers. <br /> 14 Community Context•Elk River Comprehensive Plan <br /> DRAFT FOR REVIEW ONLY <br />
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