Laserfiche WebLink
Housing and Redevelopment Minutes Page 4 <br /> July 6,2021 <br /> Ms. Eddy stated the city's website, CEE, the local newspaper, and in-person informational <br /> meetings which didn't provide a big turnout. She stated they can track website hits and page <br /> views. <br /> Commissioner Ovall asked Mr. Hasnik how Elk River is compared to other cities. <br /> Mr. Hasnik stated Elk River's loan participant figures are lower than surrounding <br /> communities,providing figures for Coon Rapids with 100 loans approved in 2020, Blaine is <br /> currently updating their program. Fridley has a very active lending program. He stated <br /> marketing those opportunities is include in city newsletters,websites, and on social media, <br /> noting whenever it goes out to the public, there's a spike in interest. He stated the city of <br /> Champlin offers grant monies and they received 60 applications in the past week. He stated <br /> it all depends on the program but noted any amount of marketing helps. <br /> Commissioner Ovall suggested gathering testimonials from participants in our loan program <br /> and use them in our media. <br /> Commissioner Wagner suggested pushing the loan program information more heavily on <br /> social media. She wondered if a community survey would provide an opportunity to gauge <br /> the resident's knowledge and what their needs may be to consider changes based on <br /> feedback. <br /> Commissioner Chuba stated he does not feel the HRA needs to change their loan program <br /> because he cannot see a benefit in raising our lending limits. He feels our program is a great <br /> option to offer homeowners in conjunction with the offerings of the CEE and our <br /> partnership with their lending opportunities. <br /> Mr. Hasnik will send a list of all of CEE's different programs,with terms and rates of what is <br /> out there. It was the consensus of the HRA to keep the current loan program as is, an <br /> continue marketing it on social media and the website to spread the word about our <br /> program. <br /> 9. Adjournment <br /> Chair Toth adjourned the meeting at 6:20 p.m. <br /> Minutes pre ar y Jennifer Green. <br /> Tina Allard, City Clerk <br /> Toth4air <br /> Housing&Redevelopment Authority <br />