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8.1. SR 01-21-2020
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8.1. SR 01-21-2020
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Phase II: Stage One - Execution Plan <br />Phase II of this project is straightforward and will focus on successfully securing a naming rights partner forth e facility. A targeted and <br />aggressive sales outreach will begin within days of the conclusion of Phase I. This Phase would include several projects including but not <br />limited to the following: <br />Stage 1: Active Presentation of Opportunity <br />Outreach: Front Burner Sports and Entertainment has a deep pool of contacts at the executive level across the metro and has proven to be <br />more than capable of connecting quickly to the local business community in the markets where our projects are located. This network will be <br />tapped into to begin discussions about the value that the multi -purpose facility will bring to Elk River and the benefits a partner will receive <br />from integrating into this project. <br />Presentation: This outreach will inevitably lead to a number of client meetings and ultimately a pool of interested parties which will result in a <br />limited number of quality finalists for Naming Rights. Where applicable city officials will be asked to participate in meetings where the naming <br />rights opportunity is presented and activation concepts are discussed. <br />Reporting: To ensure that city officials are fully aware of progress being made on the sales of sponsorship programs, Front Burner will provide a <br />comprehensive sales report on a bi-weekly basis. This report will include prospect name, contact information and brief status updates <br />summarizing potential investment, assets pitched and likelihood to close. <br />In order to review progress and remain transparent in the sales approach, Front Burner Sports will meet with City of EII< River representatives <br />in -person on a monthly basis. <br />Projected time necessary to complete Stage I: Eight Months <br />
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