Retail Leakage and Surplus Analysis
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<br />Elk River
<br />Leakage/Surplus Index by Major Store Type
<br />The quantitative comparison of retail leakage and surplus in the twelve major store types shown in the chart
<br />and table below provides an initial measure of market opportunities. Combining this analysis with the
<br />knowledge of the local retail situation will take the process of identifying retail possibilities one step further.
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<br />Figure 1 provides the leakage/surplus indices and following is the sales potential and estimated sales for major
<br />store types.
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<br /> Figure 1. Leakage/Surplus Index and Estimated and Potential Sales by Major Store Types
<br />Store Type Potential Estimated Sales Surplus/Leakage
<br />Motor Vehicle Parts & Dealers 108,531,945 212,740,675 2.0
<br />Furniture & Home Furnishing Stores 10,283,788 10,397,221 1.0
<br />Electronics & Appliance Stores 9,816,675 3,117,623 0.3
<br />Building Material, Garden Equip. & Supplies 37,467,760 80,830,318 2.2
<br />Food & Beverage Stores 60,880,762 65,282,332 1.1
<br />Health & Personal Care Stores 29,591,958 25,295,447 0.9
<br />Clothing & Clothing Accessories Stores 19,313,170 6,807,572 0.4
<br />Sporting Goods, Hobby, Book, & Music Stores 9,017,132 5,882,548 0.7
<br />General Merchandise Stores 63,042,320 53,777,465 0.9
<br />Miscellaneous Store Retailers 15,847,055 14,174,447 0.9
<br />Foodservice & Drinking Places 54,882,394 55,467,712 1.0
<br />Total 418,674,959 533,773,360 1.3
<br />All estimates, projections or forecasts in this model are subject to errors, including statistical error, error due to the subjective nature of some data, error due to changes in demographics, error based on
<br />lagging competitor information or growth data, and error due to factors that are not included in the model. The user assumes all risk of reliance on this information.
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