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9.1. SR 11-20-2017
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9.1. SR 11-20-2017
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3 <br /> <br /> <br />Examples of Food-Truck Entrepreneurs Opening Brick-and-Mortar Establishments <br /> <br />Austin: In 2006, Michael Rypka opened a small food trailer on South First Street in Austin called <br />Torchy’s Tacos. The trailer became so successful that he was able to expand: Torchy’s Tacos now <br />has eleven brick-and-mortar restaurants, not just in Austin, but also Dallas and Houston. Michael <br />now employs about 450 people.16 <br /> <br />Boston: Ayr Muir graduated from MIT, earned his MBA from Harvard and began his career working <br />at McKinsey & Company. But in 2008, he left the corporate world to follow his dream of becoming <br />an entrepreneur and launched Clover Lab Food Truck. His locally sourced vegetarian fare has been <br />such a huge hit with customers that Ayr has now been able to launch a total of six trucks and two <br />restaurants in the Boston area.17 He now employs over 140 people.18 <br /> <br />Chicago: In 1963, Dick Portillo opened a six-by-12-foot hot dog trailer on North Avenue in Villa <br />Park. Years later, Portillo’s is a national brand—indeed, a brand that is nearly synonymous with the <br />iconic Chicago hot dog—with 47 locations in Illinois, Indiana and California. Portillo Restaurant <br />Group is now the largest privately owned restaurant company in the Midwest, with over 4,000 <br />employees.19 <br /> <br />Cleveland: Chris Hodgson was inspired to bring affordable gourmet food to Cleveland when he <br />visited taco trucks in New York City. His first food truck, Dim and Den Sum, was so successful that <br />he launched a second truck—Hodge Podge—which received nationwide fame when it finished <br />second in the Food Network’s hit show, The Great Food Truck Race. Chris partnered with a <br />restaurateur to open Hodges restaurant in downtown Cleveland, and it now employs about 50 <br />people.20 <br /> <br />Seattle: In 2007, Chef Josh Henderson started serving classic American food, but with a gourmet <br />twist, out of an Airstream trailer called Skillet. Skillet quickly became popular, in large part because <br />of the delicious bacon jam in its gourmet burgers. In 2011, Josh opened up the Skillet Diner in the <br />Capitol Hill neighborhood, and his business now includes catering and selling its bacon jam through <br />retailers all over the country. He now employs almost 100 people.21 <br /> <br />Washington, D.C.: Mike Lenard brought Korean fusion-style tacos to the nation’s capital in August <br />2010 when he opened Takorean using a remodeled 1985 Ford step-van. Mike has now opened a <br />permanent location at D.C.’s Union Market, serving up the same menu that made his truck so <br />successful. Takorean was honored to be named one of Washingtonian Magazine’s best food trucks <br />in summer 2012, and the magazine recently billed the new Union Market location as one of 11 new <br />restaurants its readers should visit.22 Mike currently employs nine people, and has imminent plans <br />to hire five more employees if his sales continue their upward trend.23
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