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<br /> <br />MARKET ANALYSIS <br />City of Elk River, MN <br />Feasibility Study * <br />Page 59 <br /> Section V – Operations Analysis <br /> <br /> <br />Operations Analysis <br /> <br />The operations analysis represents a conservative approach to estimating expenses and revenues <br />and was completed based on the best information available and a basic understanding of the <br />aquatic project. Fees and charges utilized for this study represent the current fee structure and <br />market value and are subject to review, change, and approval by the City of Elk River. There is <br />no guarantee that the expense and revenue projections outlined in the operations analysis will be <br />met as there are many variables that affect such estimates that either cannot be accurately <br />measured or are subject to change during the actual budgetary process. The revenue and expense <br />projections for 2017 provide an allowance for future operating costs and fees. <br /> <br />Expenditures <br /> <br />Expenditures have been formulated on the costs that were designated by the consultant to be <br />included in the operating budget for the facility. The figures are based on the size of the aquatic <br />center, the specific components of the facility, and the hours of operation. All expenses were <br />calculated to the high side and the actual cost may be less based on the final design, operational <br />philosophy, and programming considerations adopted by staff. <br /> <br /> <br />Revenues <br /> <br />The revenue projections were formulated from information on the specifics of the project and the <br />demographics of the service area as well as comparing them to national statistics, other similar <br />facilities and the competition for recreation services in the area. Actual figures will vary based on <br />the size and makeup of the components selected during final design, market stratification, <br />philosophy of operation, fees and charges policy, and priority of use. All revenues were <br />calculated conservatively as a result. <br /> <br /> <br />APPENDIX B