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City of Elk River <br /> Strategic Marketing and Sales <br /> Elk River...Where city and country flow together <br /> • <br /> DRAFT --- FOR DISCUSSION & BRAINSTORMING <br /> Vision (Draft) <br /> Is the choice selection in the North of Northwest Metro area for small to medium - size <br /> light manufacturing businesses to site its businesses. <br /> Statement of Purpose (Draft) <br /> (1) The purpose of City of Elk River' industrial development recruitment plan is to help <br /> increase and diversify the tax base that helps the city's overall growth plan. <br /> (2)The purpose of City of Elk River's industrial development recruitment plan is to <br /> increase household-supporting wage jobs and private capital investment that helps <br /> strengthen the city's economic base. <br /> Value Proposition (Competitive Position) (Draft) <br /> • (1) For small to medium-size light manufacturing firms <br /> Who want a desirable place to own/manage a business <br /> Our city (the product) is a place that welcomes and encourages these businesses <br /> That meets the customer siting requirements and provides the tools <br /> Unlike the other surrounding cities in the Northwest Metro area <br /> Our product facilitates business growth that helps local businesses do well. <br /> (2)For small to medium-size light manufacturing firms <br /> Who want to a desirable place to own/operate a business <br /> Our city (the product) offers the resources, tools and business incentives <br /> That meets the client's need to grow <br /> Unlike the other surrounding cities in the Northwest Metro area <br /> Our product builds long-term relationships to retain, recruit and help expand businesses. <br /> Potential Promotional Partners: <br /> Suburban Northwest Builders <br /> Great River Energy <br /> Connexus <br /> Municipal Utilities <br /> Minnegasco <br /> US West <br /> • Northstar Access <br /> A BluePrint For Your Success 3 <br /> ...Today and Tomorrow <br />