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City of Elk River <br /> Strategic Marketing and Sales <br /> Elk River...Where city and country flow together <br /> • <br /> Marketing and Sales Committee <br /> What are the clients' requirements? <br /> Client Requirements Client Drivers Client Value(Benefits) <br /> %', RSL EMU, <br /> Site Needs Need to locate/relocate Ability to locate now <br /> • Space Availability immediately <br /> • Lease <br /> • Build/Own Need to reduce business costs Reduce capital requirements <br /> • Purchase Existing <br /> Desire to build own building Offers flexibility and ability to <br /> Facility Needs customize building <br /> • Bulk storage <br /> • Warehouse <br /> • Light manufacturing <br /> with office space <br /> Expansion Options Need to expand with business Expand at same site without a <br /> • Availability growth costly move <br /> • Cost of Suitable Sites <br /> Site Needs: <br /> • Size of parcel Meet current&future demands Operate efficiently&cost <br /> • Configuration of land cost effectively and without effectively <br /> • Type of facility surprises. <br /> • • Environmental factors <br /> • Price <br /> • Rail spur access <br /> Price Need additional$$to reduce Use$$for business results <br /> • Free Land upfront investment <br /> • Market rate <br /> FINANCIAL INCENTIVES <br /> Tax Increment Financing(TIF) Need$$to assist with reducing Able to use$$for business <br /> /Tax Abatement project cash flow results <br /> (Pay as you go) <br /> TIF Need up front financing to reduce Reduces debt service <br /> (Upfront/Bonds) project cost <br /> TIF Land Contribution Reduce upfront costs and provide Ability to put more$$into <br /> equity business <br /> Loans Gap financing,reduced cost of Ability to acquire more funds for <br /> money project <br /> CITY SERVICES AND#�;�5 r< ����/,,,; '�.k::. <br /> Low property taxes Reduce business costs Use$$for business results <br /> Special Infrastructure Needs: Special production requirements Critical inputs and quantities for <br /> Electric,Gas,Communications, or communication linkages production and running the <br /> Water&Sewer business <br /> Availability,Reliability&Cost <br /> Timely and accurate information Need to know information to Avoid wasting time and$$ <br /> make a well informed decision <br /> Ease of doing business with the Don't want to waste time or Know that business is wanted and <br /> city energy on zoning,or other permit appreciated in the community <br /> • issues <br /> A B1uePrint For Your Success 1 <br /> ...Today and Tomorrow <br />