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Strategic Industrial Marketing Activities Update <br /> June 14,2004 <br /> Page 2 of 3 <br /> V. Public Relations Strategy <br /> Staff met with public relations consultant Murray Wolf of Wolf Marketing&Media to <br /> discuss public relations plans for next year. <br /> Case Studies <br /> Mr. Wolf has developed the attached draft case studies of SoftPac Industries and Orluck <br /> Industries as a promotional tool to include in one or all of the following: <br /> • Economic Development marketing packets <br /> • Economic Development page of the City's Website <br /> • Economic Development newsletter <br /> VI. Strategic Partnership Strategy <br /> Downtown Revitalization Project <br /> Recent MetroPlains activities include the following items: <br /> • Have secured a purchase agreement for the Richard Hinrichs property <br /> • Have authorized architects to begin design documents <br /> • Have completed a survey and obtaining title commitments for the Bluff Block <br /> properties <br /> • Have started a Phase I Environmental Survey of the Bluff Block area <br /> • Have held several discussions with potential lenders for the project <br /> • Have identified project partners including a market analyst and broker for the Bluff <br /> Block for-sale housing units <br /> • Continuing discussion of purchase agreements for the remaining 2 parcels on Bluff <br /> Block <br /> VII. Business Retention Strategy <br /> Business Retention&Expansion (BRE) Visits <br /> Staff and Commissioner Tveite attended a BRE visit with Mike Finely and Rick Lancaster of <br /> Great River Energy last month. The following issues were discussed at the meeting: <br /> • Company is landlocked and needs to expand <br /> o looking for a heavy industrial site <br /> o need to expand to accommodate the transmission component of their <br /> business <br /> o need additional employee parking <br /> o timeline is 1-2 yrs. <br /> • May be interested in expansion financing <br /> • Traffic flow within the city <br /> • Company would like to be kept up-do-date on future developments within the city <br /> • Would like the city to be flexible on zoning/planning issues <br /> Staff will contact EDA commissioners individually to schedule future BRE visits. <br /> • <br />