Laserfiche WebLink
Strategic Industrial Marketing Activities Update <br /> Page 2 of 4 <br /> • Bixby Energy Systems (2002) Needs 50,000-100,000sf existing <br /> lease space within 30-45 days In contact with broker for new <br /> Biomass stove manufacturer, construction if can't find existing <br /> incubator graduate,Rogers inventory in Andover,Anoka, <br /> Coon Rapids <br /> Metal fabrication company,Blaine Needs land for 25,000sf building, Looking for 2.5-3 acres for <br /> to be in operation by Nov.2004 building,staff is submitting <br /> proposal for Joplin lot,company <br /> also considering Big Lake <br /> Cymbet Corporation(2002) Needs up to 100,000sf Financing Delay <br /> Manufacturer of solid-state manufacturing space for lease <br /> batteries,incubator graduate <br /> I V. Promotions & Advertising Strategy <br /> Advertising <br /> Last month, staff met with Tammy Miller Design to discuss the 2004 Strategic Industrial <br /> Advertising Campaign. It is anticipated that advertisements for 2004 will appear in The <br /> Business Journal, the MN Real Estate Journal's Leasing Guide, the Manufacturers Alliance <br /> Newsletter and the Elk River Star News (the full-page "thank you to all Elk River <br /> manufacturers" ad in October). More details on the 2004 Advertising Campaign will be <br /> provided in February. <br /> V. Public Relations Strategy <br /> Community Profile 2004 <br /> Staff has updated the Community Profile for 2004 and Tammy Miller Design will <br /> • incorporate the changes. The Profile will be available to the public and on the city web site <br /> later this month. <br /> Public Relations Strategy 2004 <br /> Last month, staff discussed the 2004 Public Relations strategy with public relations <br /> consultant Mike Porter of MCPorter Marketing Communications. Below is the anticipated <br /> public relations schedule for 2004. <br /> Jan. Community Profile Update <br /> MREJ Economic Development&Site Selection <br /> Conference (article&ad for conf.insert,booth, Cathy a <br /> Feb.26th panelist) <br /> Early Mar. 4th Edition Newsletter-Feature Elk River Business Park <br /> June 2005 Public Relations Planning Meeting <br /> 5th Edition Newsletter-feature Elk Path Business Center <br /> Early July &outcome of industrial land issue <br /> Sept. Consider updates to display booth <br /> 3rd wk. Oct. MN Manufacturing Week <br /> 6th Edition Newsletter-Feature Northstar Corridor& <br /> Early Nov. recap Manu.Wk. Event <br /> Early Dec. Holiday Greeting Card <br /> • Misc.Media Outreach/Media Relations as newsworthy <br /> Ongoing items arise <br />