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lay <br /> • <br /> 65$ III. Marketing Strategy <br /> Goal: Develop an industrial marketing strategy to <br /> develop business parks. <br /> • Establish a marketing plan committee comprised 5-7 of business <br /> & civic leaders. <br /> Consider hiring a consultant to help facilitate the formation and <br /> implementation of a marketing plan. <br /> • Update and maintain marketing materials. <br /> • Complete construction of economic development website. <br /> • Utilize Energy City designation as a marketing tool. <br /> • <br /> i <br />