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HRSR STRATEGIC PLANNING WORKSESSION 03-31-2004
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03-31-2004 SPECIAL
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HRSR STRATEGIC PLANNING WORKSESSION 03-31-2004
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City Government
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HRSR
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3/31/2004
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• <br /> I. Grow Industrial Base <br /> Goal: Develop West Business Park <br /> • Maintain current joint development agreement with Tony <br /> Emmerich. <br /> • Consider a joint development agreement with Gagne and <br /> Wilson. <br /> • Develop well focused target marketing tactics: <br /> • Market to brokers and others with connections to industry, such <br /> as MN Technology. <br /> • Target an industry cluster, such as the energy industry (Energy <br /> City). <br /> • Work with local industries to market Elk River to their suppliers <br /> and customers. <br /> • EDA to research construction of a spec building and locate a <br /> tenant. <br /> • Establish bank partnerships <br /> • Establish developer partnership <br /> • Identify funding sources (i.e. franchise fee revenue) <br /> • Consider completing construction of Business Center Drive. <br /> • Explore marketing methods employed by developers and <br /> builders. <br /> • Examine appeal of West Business Park to specific types of <br /> industries. (Target marketing, Industry cluster) <br /> • Develop specific marketing materials for West Business <br /> Park. <br /> it Maintain and build networks with banks, brokers, chamber, <br /> existing businesses, media, and others. <br />
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