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Eli <br />River <br />13065 Orono Parkway <br />Elk River, MN 55330 <br />March 10, 2015 <br />Brock Tatge <br />312 Main Street <br />Elk River, MN 55330 <br />VIA EMAIL: btatge @farmers agent. com <br />RE: Variance Site Plan Comment Letter <br />Dear Mr. Tatge, <br />Thank you for your application for a variance to increase the size and height of your sign located at <br />312 Main Street. <br />On February 20, 2015, the city received your application for the above use. After determining that <br />the application was complete, staff conducted a thorough site plan review on March 6, 2015. <br />Through this review, staff requests clarity on two items: <br />1. Please confirm if the blank white area as shown on the Monument Elevation will be removed. <br />2. The basis for your argument, and the need for a variance, is that the additional signage is required <br />by corporate policy. Elk River is home to a number of franchises and corporate regional offices, <br />all of whom answer to city ordinances and requirements. To differentiate between convenience <br />and requirement, please provide written corporate policy that requires all Farmers Insurance signs <br />include an electronic reader board as shown on your submittal (20 square feet ?) and be a <br />minimum of 9' -8" off the ground. <br />Please provide city staff these requirements on company letterhead by 4:30 p.m. March 16, 2015 to <br />include in the March 24, 2015 Board of Adjustment packet. <br />Please let me know if you have any questions. <br />Sincerely, <br />Chris Leeseberg, Park Planner /Planner <br />Ph: 763.635.1033 <br />Fx: 763.635.1090 <br />cleeseberg&ElkRiverMN.gov <br />Phone: 763.635.1000 <br />www.EJkRiverMN.gov <br />P U IN E 8 E U A l <br />AWR <br />