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Outreach: 20,000 subscribers print and online and over 10,000 leads generated at trade shows <br />o 2 1/2 page ads and advertorials <br />• March /April <br />• Data Center focus <br />• September /October <br />• Shovel Ready Sites focus <br />■ Enterprise MN $2,500.00 <br />Outreach: 500+ manufacturing focused subscribers <br />o Full page ad <br />■ February <br />• Elk River Machine focus <br />■ Site Selector $5,000.00 <br />Outreach: 79,000 subscribers print and online <br />o Two 1/3 page ads <br />■ January <br />• State of MINI focus <br />■ March issues <br />• Data Center focus <br />■ Business Facilities $1,500.00 <br />Outreach: 40,000 print and online subscribers <br />o % page ad and e- newsletter listing <br />■ March /April <br />• State of MINI focus <br />Total advertising expense $25,195.00 <br />Total outreach 287,500 <br />.08 /impression <br />