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MEDIA: Contact the newspapers and television stations in your area and tell them what • <br /> is going on. Send out a press release when a noteworthy event is being conducted at your <br /> track. Encourage the media to cover your race results on a regular basis. IF THEY <br /> DON'T KNOW YOUR TRACK EXISTS, THEY WON'T COVER IT. <br /> CIVIC INVOLVEMENT: One of the finest things you can do is become involved in a <br /> charitable event. In 1981, the ABA started the Leukemia"Race For Life"program. This <br /> program has not only raised millions of dollars for the Leukemia Society of America in <br /> the fight against Leukemia, it has also exposed BMX to literally millions of people that <br /> would have otherwise been ignorant of the sport. In addition, the membership has the <br /> opportunity to aid in this event while enjoying the sport of BMX. The "Race For Life" <br /> exemplifies the family oriented qualities of the ABA and the sport of BMX. <br /> FINANCIAL & LEGAL CONSIDERATIONS <br /> • <br /> ABA allows you to set up you business however you choose. Whether you <br /> choose to operate your track as a non-profit or a for-profit enterprise, you should realize <br /> that it must be on a sound financial basis. Non-profit doesn't mean loss. No organization <br /> can survive if the expenses exceed the revenues. <br /> Profit or non-profit, the track should be incorporated under the laws of your state. <br /> This is a good way to limit the personal liability of the operators and land owners. <br /> Generally, an attorney is needed to incorporate, however, it can be done by using <br /> volunteer help, with you doing the footwork, for a reasonable amount. Incorporation of <br /> your track will give you a lot of long term advantages and will be worth the investment. <br /> A good financial advisor , CPA or accountant , and an attorney are important in any <br /> business. <br /> Going non-profit is also a good way to get donations to get started. You can <br /> become non-profit by filling out the proper paper work through your city or town. There <br /> are several types of non-profit set ups with forms to go with them. The most widely used <br /> is the 501 C 3. These forms are available through the Internal Revenue Service. The <br /> ABA recognizes the importance of operating a BMX track in a professional, responsible <br /> manner. Upon your request, ABA has example's of 501 C 3 forms and is available for <br /> personal consulting. <br /> • <br /> • <br />