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00 <br /> 0 <br /> Y <br /> V yam. <br /> 2 <br /> go Q z <br /> O <br /> O <br /> The Coin-Tainer°Co. LLC <br /> VII. The Industry <br /> Coin-Tainer has grown to fit the ever-changing business environment that envelops it. In 2006 <br /> the company became a direct supply vendor to Walmart, Office Depot, Office Max, and Target. <br /> More recently added to our client list are Walgreens, Dollar General, as well as other regional <br /> and national retailers. This step took a major investment in research and development, but it <br /> has changed the way Coin-Tainer does business and elevated the company to a higher status <br /> in the supply chain. Coin-Tainer is no longer just a manufacturer; they are a supply partner, a <br /> brand advisor and a strategic partner. <br /> Before the fire, Coin-Tainer was the largest manufacturer of coin and currency paper products in <br /> the world. More major distributors and end uses in need of large quantities on short notice <br /> would purchase their wrappers from Coin-Tainer than any other supplier. <br /> VIII. The Market <br /> The following criteria are important in the bank supplies market: <br /> Price <br /> For many buyers, coin wrappers and ticket rolls are commodity items; if you cannot compete on <br /> price, they will not entertain the relationship. Having engineered the equipment, Coin-Tainer has <br /> production efficiencies dialed in and is able to offer extremely competitive pricing. <br /> Quality <br /> While Coin-Tainer's products can be classified as commodity items, end-users depend on their <br /> functionality, so quality does matter. Customer complaints and returns can be costly and are not <br /> tolerated by major retail customers. Coin-Tainer is committed to quality and has focused on <br /> continually improving production processes over the last 38 year. <br /> Lead Time <br /> Being able to rapidly respond to a customer's needs is critical to maintaining the relationship. <br /> Depending on the needs of the individual customer, orders may be required to ship within 24 <br /> hours of receipt with some of the major retail customers needing large volume orders to be built <br /> to their specifications and shipped free of any errors in a matter of days. Coin-Tainer's ability to <br /> be flexible and accommodate all types of lead times helps protect their business. <br /> Ship Points <br /> Because coin wrappers are extremely expensive to ship, the number of ship points available <br /> and their location is an important consideration. Currently, Coin-Tainer faces a disadvantage in <br /> the market because there is only one ship point. To help address this, Coin-Tainer is partnering <br /> with Pap-R Products in Martinsville, Illinois and Reno, Nevada to increase the number of <br /> shipment locations from 1 to 3 by 2015. <br /> 8 <br />