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113 S. Ct. 1505 <br />(Cite as: 507 U.S. 410, *~.~.~., 113 S.Ct. 1505, *'1524) <br /> <br />Page 20 <br /> <br />Government's interest in "shield[ing] <br />recipients of mail from materials that they are <br />likely to find offensive" was invalid regardless <br />of the type of speech--commercial or <br />noncommercial--involved. See 463 U.S., at <br />71-72, 103 S. Ct., at 2883. By contrast, there <br />can be no question here that the city's safety <br />and esthetic interests justify its prohibition <br />against respondents' newsracks. This at least <br />is the teaching of Metromedia. 'Fhere, seven <br />Justices were of the view that San Diego's <br />safety and esthetic interests were sufficient to <br />justify its ban on offsite billboard *'1525 <br />advertising, even though the city's reason for <br />regulating these billboards had nothing to do <br />with the content of the advertisements they <br />displayed. See 453 U.S., at 507-510, 101 <br />S.Ct., at 2892-2894 (opinion of WHITE, J., <br />joined by Stewart, Marshall, and Powell, JJ.); <br />id., at 552-553, 101 S.Ct., at 2915-2916 <br />(STEVENS, J., dissenting in part); id., at 559- <br />561, 563, 101 S. Ct., at 2919-2920, 2921 <br />(Burger, C.J., dissenting); id., at 569-570, 101 <br />S. Ct., at 2924 (REHNQUIST, J., dissenting). <br />Without even attempting to reconcile <br />Metromedia, the Court now suggests that <br />commercial speech is only subject to lesser <br />protection when it is being regulated because <br />of its content (or adverse effects stemming <br />therefrom). See ante, at 1510, n. 11, 1514- <br />1515, *445 and n. 21. This holding, I fear, <br />will unduly hamper our cities' efforts to come <br />to grips with the unique problems posed by the <br />dissemination of commercial speech. <br /> <br />If (as I am certain) Cincinnati may regulate <br />newsracks that disseminate commercial <br />speech based on the interests it has asserted, I <br />am at a loss as to why its scheme is <br />unconstitutional because it does not also <br />regulate newsracks that disseminate <br />noncommercial speech. One would have <br />thought that the city, perhaps even following <br />the teachings of our commercial speech <br />jurisprudence, could have decided to place the <br />burden of its regulatory scheme on less <br />protected speech (i.e., commercial handbills) <br />without running afoul of the First <br />Amendment. Today's decision, though, places <br />the city in the position of having to decide <br />between restricting more speech--fully <br />protected speech--and allowing the <br /> <br />proliferation of newsracks on its street corners <br />to continue unabated. It scarcely seems <br />logical that the First Amendment compels <br />such a result. In my view, the city may order <br />the removal of all newsracks from its public <br />right-of-ways if it so chooses. See Lakewood v. <br />Plain Dealer Publishing Co., 486 U.S. 750, 780- <br />781, 108 S. Ct. 2138, 2156-2157, 100 L. Ed. 2d <br />771 (1988) (WHITE, J., joined by STEVENS <br />and O'CONNOR, JJ., dissenting). But <br />however it decides to address its newsrack <br />problem, it should be allowed to proceed in the <br />manner and scope it sees fit so long as it does <br />not violate established First Amendment <br />principles, such as the rule against <br />discrimination on the basis of content. <br />"[L]ittle can be gained in the area of <br />constitutional law, and much lost in the <br />process of democratic decisionmaking, by <br />allowing individual judges in city after city to <br />second-guess ... legislative ... determinations" <br />on such matters as esthetics. Metromedia, 453 <br />U.S., at 570, 101 S. Ct., at 2924 (REHNQUIST, <br />J., dissenting). <br /> <br />Cincinnati has burdened less speech than <br />necessary to fully accomplish its objective of <br />alleviating the problems caused by the <br />proliferation of newsracks on its street <br />corners. Because I believe the city has <br />established a "reasonable *446 fit" between <br />its substantial safety and esthetic interests <br />and its prohibition against respondents' <br />newsracks, I would hold that the city's actions <br />are permissible under Central Hudson. I see no <br />reason to engage in a "time, place, or manner" <br />analysis of the city's prohibition, which in any <br />event strikes me as duplicative of the Central <br />Hudson analysis. Cf. Board of Trustees of State <br />University of N.Y.v. Fox, 492 U.S., at 477, 109 <br />S. Ct., at 3033. Nor do I think it necessary or <br />wise, on the record before us, to reach the <br />question whether the city's regulatory scheme <br />vests too much discretion in city officials to <br />determine whether a particular publication <br />constitutes a "commercial handbill." See <br />ante, at 1513, n. 19. It is undisputed, by the <br />parties at least, that respondents' magazines <br />constitute commercial speech. I dissent. <br /> <br />END OF DOCUMENT <br /> <br />Copr. © West 2001 No Claim to Orig. U.S. Govt. Works <br /> <br /> <br />