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113 S. Ct. 1505
<br />(Cite as: 507 U.S. 410, *~.~.~., 113 S.Ct. 1505, *'1524)
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<br />Page 20
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<br />Government's interest in "shield[ing]
<br />recipients of mail from materials that they are
<br />likely to find offensive" was invalid regardless
<br />of the type of speech--commercial or
<br />noncommercial--involved. See 463 U.S., at
<br />71-72, 103 S. Ct., at 2883. By contrast, there
<br />can be no question here that the city's safety
<br />and esthetic interests justify its prohibition
<br />against respondents' newsracks. This at least
<br />is the teaching of Metromedia. 'Fhere, seven
<br />Justices were of the view that San Diego's
<br />safety and esthetic interests were sufficient to
<br />justify its ban on offsite billboard *'1525
<br />advertising, even though the city's reason for
<br />regulating these billboards had nothing to do
<br />with the content of the advertisements they
<br />displayed. See 453 U.S., at 507-510, 101
<br />S.Ct., at 2892-2894 (opinion of WHITE, J.,
<br />joined by Stewart, Marshall, and Powell, JJ.);
<br />id., at 552-553, 101 S.Ct., at 2915-2916
<br />(STEVENS, J., dissenting in part); id., at 559-
<br />561, 563, 101 S. Ct., at 2919-2920, 2921
<br />(Burger, C.J., dissenting); id., at 569-570, 101
<br />S. Ct., at 2924 (REHNQUIST, J., dissenting).
<br />Without even attempting to reconcile
<br />Metromedia, the Court now suggests that
<br />commercial speech is only subject to lesser
<br />protection when it is being regulated because
<br />of its content (or adverse effects stemming
<br />therefrom). See ante, at 1510, n. 11, 1514-
<br />1515, *445 and n. 21. This holding, I fear,
<br />will unduly hamper our cities' efforts to come
<br />to grips with the unique problems posed by the
<br />dissemination of commercial speech.
<br />
<br />If (as I am certain) Cincinnati may regulate
<br />newsracks that disseminate commercial
<br />speech based on the interests it has asserted, I
<br />am at a loss as to why its scheme is
<br />unconstitutional because it does not also
<br />regulate newsracks that disseminate
<br />noncommercial speech. One would have
<br />thought that the city, perhaps even following
<br />the teachings of our commercial speech
<br />jurisprudence, could have decided to place the
<br />burden of its regulatory scheme on less
<br />protected speech (i.e., commercial handbills)
<br />without running afoul of the First
<br />Amendment. Today's decision, though, places
<br />the city in the position of having to decide
<br />between restricting more speech--fully
<br />protected speech--and allowing the
<br />
<br />proliferation of newsracks on its street corners
<br />to continue unabated. It scarcely seems
<br />logical that the First Amendment compels
<br />such a result. In my view, the city may order
<br />the removal of all newsracks from its public
<br />right-of-ways if it so chooses. See Lakewood v.
<br />Plain Dealer Publishing Co., 486 U.S. 750, 780-
<br />781, 108 S. Ct. 2138, 2156-2157, 100 L. Ed. 2d
<br />771 (1988) (WHITE, J., joined by STEVENS
<br />and O'CONNOR, JJ., dissenting). But
<br />however it decides to address its newsrack
<br />problem, it should be allowed to proceed in the
<br />manner and scope it sees fit so long as it does
<br />not violate established First Amendment
<br />principles, such as the rule against
<br />discrimination on the basis of content.
<br />"[L]ittle can be gained in the area of
<br />constitutional law, and much lost in the
<br />process of democratic decisionmaking, by
<br />allowing individual judges in city after city to
<br />second-guess ... legislative ... determinations"
<br />on such matters as esthetics. Metromedia, 453
<br />U.S., at 570, 101 S. Ct., at 2924 (REHNQUIST,
<br />J., dissenting).
<br />
<br />Cincinnati has burdened less speech than
<br />necessary to fully accomplish its objective of
<br />alleviating the problems caused by the
<br />proliferation of newsracks on its street
<br />corners. Because I believe the city has
<br />established a "reasonable *446 fit" between
<br />its substantial safety and esthetic interests
<br />and its prohibition against respondents'
<br />newsracks, I would hold that the city's actions
<br />are permissible under Central Hudson. I see no
<br />reason to engage in a "time, place, or manner"
<br />analysis of the city's prohibition, which in any
<br />event strikes me as duplicative of the Central
<br />Hudson analysis. Cf. Board of Trustees of State
<br />University of N.Y.v. Fox, 492 U.S., at 477, 109
<br />S. Ct., at 3033. Nor do I think it necessary or
<br />wise, on the record before us, to reach the
<br />question whether the city's regulatory scheme
<br />vests too much discretion in city officials to
<br />determine whether a particular publication
<br />constitutes a "commercial handbill." See
<br />ante, at 1513, n. 19. It is undisputed, by the
<br />parties at least, that respondents' magazines
<br />constitute commercial speech. I dissent.
<br />
<br />END OF DOCUMENT
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<br />Copr. © West 2001 No Claim to Orig. U.S. Govt. Works
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