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Department Performance Measures & Goals for 2014 <br /> Department: Liquor <br /> Completed by: Dave Potvin <br /> Date: August 13, 2013 <br /> Performance Measure 2012 Actual 2013 Estimated 2014 Projected <br /> Customer count 271,848 272,500 273,000 <br /> Average sale per customer $23.97 $24.25 $24.50 <br /> Gross Profit on sales 28.50% 29.00% 29.00% <br /> Labor as a%of sales Combined 9.3% 10.00% 10.00% <br /> NB=8.9%,WB=10.2% <br /> Related Vision Statement Goal <br /> Goal Objective(s) Resources Required Other Comments <br /> Increase fund transfers now that <br /> Westbound debt is paid. <br /> Promote value of Liquor Operation <br /> to community. <br /> Pass all compliance checks. <br /> Plan for future of operation with <br /> consideration of retirements. <br />